Brand profile
Fortela
Milan label by Alessandro Squarzi turning his vintage archive into Italian-made workwear, Western and military-inspired pieces in Japanese selvedge denim.
4 brands like Fortela like visvim, Bode, Polo Ralph Lauren →



What to know about Fortela
Fortela is a Milan-based menswear and womenswear label founded in 2015 by fashion entrepreneur and vintage collector Alessandro Squarzi, who serves as creative director alongside Alessia Giacobino, who leads the women's line. Collections translate Squarzi's extensive vintage archive into archive-inspired workwear, American military and Western silhouettes, and mid-century Italian tailoring, produced in Italy using Japanese selvedge denim and deadstock or vintage fabrics. Signature pieces include Type 1 denim jackets, selvedge jeans, chore coats, flannel shirts and cashmere knitwear. The brand operates Milan retail stores, including a Porta Venezia flagship, and wholesales internationally.
Looks from Fortela
Shop Fortela →Shop Fortela
Shop all Fortela ↗Available atDivision Road
If you like Fortela
86% matchvisvim
Vintage Americana rebuilt with heritage craft and natural dyes
What changes: Japanese-made, far higher prices and more spiritual/craft narrative
72% matchBode
Antique textiles and deadstock reworked into new garments
What changes: Quilts and embroidery over workwear/military silhouettes
70% matchPolo Ralph Lauren
Same Western, military and vintage Americana vocabulary
What changes: Mass-market pricing and mainstream preppy core, not Italian-made
64% matchA.P.C.
Raw selvedge denim with a stricter, minimal French cut
What changes: Understated basics rather than archive-driven vintage detailing
Brand facts
- Founded
- 2015
- Origin
- Milan, Italy
- Price
- $$$$
- Typical prices
- Jackets $465–$1081 · Trousers $388–$429 · Jeans $352–$420
- Focus
- Unisex
- Styles
- Workwear / Heritage, Quiet luxury



