86% matchMelting Sadness
Cartoon-mascot graphics with the same character-led logic
What changes: Bigger collab profile (G-Shock, CASETiFY) and wider retail
Brand profile
Heartz is a Moscow-based anime-influenced streetwear label under Art-Syndicate, building graphic T-shirts and hoodies around themes of digitised life.
4 brands like Heartz Anime Clothing like Melting Sadness, ACMÉ DE LA VIE, Lazy Oaf →

Printed tees, hoodies and outerwear built around anime and manga imagery, released as narrative collections with accompanying visual work rather than one-off drops.
"Heart" plus "hertz" — the collections keep returning to the idea of digitised life and memory in the 21st century.
Founded in 2016 by Yan Katanaev and Simon Popov under the Art-Syndicate group; it still turns up in anime-streetwear directories but publishes little verifiable company information.
86% matchCartoon-mascot graphics with the same character-led logic
What changes: Bigger collab profile (G-Shock, CASETiFY) and wider retail
78% matchOversized cartoon-face tees, K-street rather than anime
What changes: Logo-driven hype label, far larger scale
72% matchPlayful cartoon illustration, more indie-kitsch than manga
What changes: UK pop-art womenswear lean, less narrative collection framing
70% matchRelaxed graphic hoodies and tees from an Asian street scene
What changes: Typographic/skate graphics instead of anime imagery
Heartz is an anime- and manga-influenced streetwear label operating under the Art-Syndicate group, founded in Moscow by Yan Katanaev and Simon Popov. The name merges "heart" and "hertz", framing a recurring theme of digitised life and memory in the 21st century. Output centres on graphic-led pieces — printed T-shirts, hoodies and outerwear — released as narrative collections with supporting visual work. The brand still appears in current anime-streetwear directory listings, but publishes little verifiable corporate or ownership information.