82% matchMargaret Howell
Traditional British mills, same heritage-knit sensibility
Brand profile
Heimat
German label making military- and nautical-inspired virgin-wool knitwear and heritage workwear, produced in small German workshops since 2016.
UnknownOrigin
Workwear / HeritageStyle
$$$Price
Similar to Margaret Howell, Universal Works, Beams Plus →
What to know about Heimat
Knitwear from one German workshop
The core sweaters and beanies are knitted in a small workshop in Germany using heavy German-spun yarns; shirting, jackets and trousers come from England and Portugal.
Workwear archetypes, redrawn
The line reworks nautical, military and mountaineering staples — the Trawler beanie, deck sweaters, chunky virgin-wool crewnecks — rather than inventing new shapes.
Founder came from Ralph Lauren
Christian Hofmann started the label in 2016 after years at Ralph Lauren, and it remains independently owned, sold through heritage stockists like Clutch Cafe and Trunk Clothiers.
Looks from Heimat
Shop all Heimat ↗If you like Heimat
82% match
76% matchUniversal Works
British mid-century workwear rather than nautical/military
72% matchBeams Plus
Japanese lens on the same military and Ivy archive pieces
70% matchOliver Spencer
British-made take on workwear jackets and soft knits
Keep exploring
Brand facts
Heimat, often listed as Heimat Textil, is a German knitwear label founded in 2016 by Ralph Lauren veteran Christian Hofmann. It reinterprets nautical, military and mountaineering staples, including its debut Trawler beanie, deck sweaters and chunky virgin-wool crewnecks, in heavy German-spun yarns. Knitwear is produced in a small workshop in Germany, while shirting, jackets and trousers are made in England and Portugal. Sold through heritage-minded stockists such as Clutch Cafe, Trunk Clothiers and Burg & Schild, the brand remains independently owned with no reported ownership change.
- Founded
- 2016
- Origin
- Unknown, Germany
- Price
- $$$
- Facts checked
- August 2026
- Styles
- Workwear / Heritage, Minimalist / Contemporary
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