82% matchMistress Rocks
Bodycon party dressing with the same night-out focus
What changes: Pure occasion dresses, less denim or casual separates
Brand profile
I Am Gia
Australian label from sisters Alana Pallister and Stevie Cox making Y2K-inflected going-out wear, cutout dresses, denim and now footwear.
MelbourneOrigin
WomenswearFocus
Y2KStyle
$$Price
4 brands like I Am Gia like Mistress Rocks, OMIGHTY, minga london →
What to know about I Am Gia
I.AM.GIA is an Australian womenswear label founded in May 2017 by sisters Alana Pallister and Stevie Cox, named after 1980s model Gia Carangi. It builds a going-out wardrobe around Y2K and club references: cutout and asymmetric dresses, denim, cropped separates, animal prints and the viral Blare and Gia Glam ranges. Recent moves include a 2025 Y2K capsule with Instagram account Not Thirst Traps, a wholesale launch on ASOS, and the 2026 Trance collection expanding into footwear, oversize bags and studded belts.
If you like I Am Gia
82% match
80% match
77% matchminga london
Y2K and grunge corsets at a lower price point
What changes: Fairycore/grunge leaning, cheaper fabrics
74% matchOne Teaspoon
Australian denim sibling — trashed cut-offs over club cuts
What changes: Denim specialist, far less eveningwear
Brand facts
- Founded
- 2017
- Origin
- Melbourne, Australia
- Price
- $$
- Focus
- Womenswear
- Styles
- Y2K, Streetwear, Punk / Grunge / Goth