A close-up of an Invicta black watch

Invicta

$$
StyleMinimalist / ContemporaryAthleisure / SportswearWorkwear / Heritage
Known forWatches
Origin · La Chaux-de-Fonds, SwitzerlandMade in · AsiaFounded · 1837

Invicta traces its origins to an 1837 watchmaking house in La Chaux-de-Fonds, Switzerland, and after decades of dormancy was revived in the 1990s as a US-run, family-owned business headquartered in Hollywood, Florida. It sells oversized quartz and automatic watches at accessible prices, anchored by the Pro Diver, Grand Diver, Subaqua, Venom, Bolt and Reserve lines. The group also owns Swiss brand Glycine and issues licensed pop-culture collections. Sales run through invictawatch.com, Invicta Stores outlets, television shopping channels and Amazon.

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