78% matchReiss
British sharp-suit tailoring with occasion polish
What changes: Pricier, dressier, less rock-print casualwear
Brand profile
Jack London
Defunct Melbourne menswear label, founded 2008 under Factory X, known for slim mod- and rock-inspired tailoring; closed September 2025.
MelbourneOrigin
MenswearFocus
Minimalist / ContemporaryStyle
$$Price
4 brands like Jack London like Reiss, Tiger of Sweden, HUGO →
What to know about Jack London
The name points to mod London
Not the American author — the reference is 1960s London design, and it shows in slim suiting, skinny ties, boots and mod- or rock-leaning outerwear.
Slim tailoring at mid-market prices
The core was cut-close suiting and printed shirting sold through its own stores and Myer concessions, rather than made-to-measure or luxury pricing.
The label no longer trades
Physical retail closed in August 2021, online-only trading followed, and the Factory X-owned brand shut in September 2025 with a liquidation sale.
If you like Jack London
78% match
75% matchTiger of Sweden
Slim European suiting with a rock edge
What changes: Scandinavian minimalism, higher price, fewer prints
72% matchHUGO
Slim tailoring cut with logo jersey and denim
What changes: Bigger streetwear/logo focus, global scale
67% matchRiver Island
Trend-led British high street take on slim suits
What changes: Cheaper, broader family retailer, less mod identity
Brand facts
Jack London was a Melbourne menswear label founded in 2008 and owned by the Factory X group, whose stable also included Gorman, Dangerfield and Alannah Hill. Its name referenced 1960s London designers rather than the American author, and the range centred on slim-cut suiting, skinny ties, boots, printed shirting and mod- and rock-influenced outerwear. The label sold through its own stores and Myer concessions until all physical retail closed in August 2021, then traded online only before shutting in September 2025 with a liquidation sale.
- Founded
- 2008
- Origin
- Melbourne, Australia
- Made in
- Asia
- Price
- $$
- Focus
- Menswear
- Facts checked
- August 2026
- Styles
- Minimalist / Contemporary, Urban prep / Ivy, Streetwear