Brand profile
Maharishi
London label founded in 1994 by Hardy Blechman, known for pacifist military design, camouflage embroidery, Snopants cargos and hemp and upcycled surplus fabrics.
LondonOrigin
MenswearFocus
StreetwearStyle
$$$Price
15 brands like Maharishi like WTAPS, Neighborhood, Subcrew Hong Kong →
What to know about Maharishi
Military shapes, pacifist intent
Camouflage, M65 jackets, army liners and utility silhouettes are reworked with embroidered dragons and tigers, keeping the surplus language but dropping the martial purpose.
The Snopants define the label
Its signature piece is the Snopants cargo trouser, and trousers and t-shirts are what the brand is most bought for.
Camouflage studied, not borrowed
Founder Hardy Blechman published DPM: Disruptive Pattern Material, a 944-page camouflage encyclopaedia, in 2004; the label works in hemp and organic cotton and remains independent.
Looks from Maharishi
Shop Maharishi →
Men's Hemp Custom Shirt in Black, Size Medium$135
Men's Paper Cut Kirin T-Shirt in Black, Size Small$50
Men's Lu Fang Horse Rider Embroidered T-Shirt in White, Size Small$58
Men's Kung Fulery T-Shirt in White, Size Small$99
Men's Organic Logo T-Shirt in Olive Og-107F, Size Small$43
Men's Upcycled Patchwork Chore Jacket in Black, Size Large$360Shop Maharishi
Shop all Maharishi ↗Available atEND.
How Maharishi fits
Overall fit
slightly large
Maharishi generally cuts on the relaxed, roomy side true to its utility and military-inspired roots, though fit varies notably by silhouette.
Tip: Consider sizing down if you want a cleaner fit, as many pieces are cut roomy.
Medium confidence · based on 8 sources
By category
| Category | Runs | Shape | Size advice |
|---|---|---|---|
| Hoodies & sweatshirts | slightly large | relaxed | Tend to run roomy; size down if you want a fitted look. |
| Trousers & pants | slightly large | relaxed cargo/utility | The Snopants and cargo styles run roomy; size down if you prefer a trimmer fit. |
| Jackets | slightly large | boxy utility, M65-inspired | Cut with room for layering; take your usual size or size down for a closer fit. |
| T-shirts & graphic tees | true to size | regular to slightly relaxed | Generally true to size with a slightly relaxed body. |
Directional fit consensus summarized from public sources with AI — a starting point, not a guarantee. Confirm with the product's own measurements before buying.
If you like Maharishi
See all 15 brands like Maharishi →
90% matchWTAPS
Japanese military-surplus reworking with deeper archive fidelity
What changes: Straight military reverence rather than pacifist subversion; higher price
80% matchNeighborhood
Same 1994 vintage, biker-punk edge on military basics
What changes: Heavier branding and biker/punk codes over camo embroidery
76% matchSubcrew Hong Kong
Asian take on camo-heavy utility outerwear and cargos
What changes: More overtly streetwear-graphic, less craft/sustainability story
72% matchCav Empt
Graphic-led techwear with dystopian rather than pacifist message
What changes: Print/graphic driven, no surplus reworking or natural fibres
Maharishi fit questions
Does Maharishi run big or small?
Maharishi fits slightly large. Consider sizing down if you want a cleaner fit, as many pieces are cut roomy. Maharishi generally cuts on the relaxed, roomy side true to its utility and military-inspired roots, though fit varies notably by silhouette.
How does Maharishi fit?
Maharishi generally cuts on the relaxed, roomy side true to its utility and military-inspired roots, though fit varies notably by silhouette. Overall shape: relaxed, utility-driven silhouettes.
How do Maharishi hoodies & sweatshirts fit?
Maharishi hoodies & sweatshirts fits slightly large. Tend to run roomy; size down if you want a fitted look. Shape: relaxed.
How do Maharishi trousers & pants fit?
Maharishi trousers & pants fits slightly large. The Snopants and cargo styles run roomy; size down if you prefer a trimmer fit. Shape: relaxed cargo/utility.
How do Maharishi jackets fit?
Maharishi jackets fits slightly large. Cut with room for layering; take your usual size or size down for a closer fit. Shape: boxy utility, M65-inspired.
Brand facts
Maharishi, founded in London in 1994 by Hardy Blechman, builds collections around what it calls pacifist military design: camouflage, embroidered dragons and tigers, and utility silhouettes stripped of martial intent. Its signature piece is the Snopants cargo trouser, shown alongside upcycled M65 jackets, army liners, surplus knits and vintage kimonos. The label works in hemp and organic cotton, and Blechman published DPM: Disruptive Pattern Material, a 944-page camouflage encyclopaedia, in 2004. The brand remains independent and continues to show at London Fashion Week.
- Founded
- 1994
- Origin
- London, United Kingdom
- Price
- $$$
- Focus
- Menswear
- Facts checked
- September 2026
- Styles
- Streetwear, Techwear, Workwear / Heritage