A man wearing a Moschino all black leather outfit

Moschino

$$$$$unisex
StyleY2KStreetwearAvant-garde
Known forHoodies & sweatshirtsT-shirts & graphic tees
Origin · Milan, ItalyMade in · AsiaFounded · 1983

Moschino is a Milan luxury house founded by Franco Moschino in 1983 and owned by Italian group Aeffe, which took full control in 2021. Collections trade in surrealist humor: trompe-l'oeil prints, cartoon and food motifs, gold-chain hardware, teddy-bear charms and heavy logo branding across handbags and denim. Sunnei founders Loris Messina and Simone Rizzo were named creative directors in June 2026, succeeding Adrian Appiolaza. Aeffe agreed to sell Moschino's fragrance and cosmetics trademark to Euroitalia for 98 million euros in 2025 and is restructuring under Italy's corporate crisis code.

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