Oh Polly

Oh Polly is a British online womenswear label founded in Glasgow in 2015 by Claire Henderson, built on bodycon dresses, corseted and cut-out occasionwear, going-out tops, swimwear and matching sets. The company operates from Glasgow with additional offices in Liverpool, Los Angeles, Dhaka and Guangzhou, and runs sister activewear brand Bo+Tee. It sells largely direct through social media, has staged runway shows at London and New York Fashion Week, and supplements e-commerce with pop-up retail, including a London Covent Garden space.