A man wearing a plush Onia button-up with a black shirt underneath and blue-washed jeans

Onia

$$$
StyleMinimalist / ContemporaryQuiet luxuryUrban prep / Ivy
Known forSwimwear
Origin · New York City, United StatesMade in · Europe & AsiaFounded · 2009

Onia is a New York swim and resortwear label founded in 2009 by Carl Cunow and Nathan Romano; the name is Hebrew for "ship." It began with men's quick-dry swim trunks, added men's casual wear in 2013 and women's swim and ready-to-wear in 2015. Collections favor garment-washed linen shirts and polos, seersucker and stretch-nylon trunks, textured cotton knits, and clean-lined one-pieces. Collaborators include Theory, Diane von Furstenberg, Free People, the US Open, and hotels such as The Standard and Gurney's. It operates under The Onia Group, which also holds a Body Glove men's license.

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