Brand profile

Saturdays NYC

New York menswear label founded in 2009, pairing minimal surf-influenced basics with café-and-surf-shop hybrid stores in the US and Asia.

New York CityOrigin
MenswearFocus
Minimalist / ContemporaryStyle
$$Price

15 brands like Saturdays NYC like Maison Kitsuné, Bather, Études →

A man wearing a Saturdays NYC outfit featuring a short-sleeve button up and beige shortsSaturdays NYC — Printed Artwork Short Sleeve Crew Neck T-ShirtSaturdays NYC — Saturday NYC Printed Crew Neck Short Sleeve T-Shirt

What to know about Saturdays NYC

Surf wardrobe built for pavement

Founded in 2009 by three New Yorkers around the overlap of surf culture and city life: board shorts and camp collars sit next to oxfords and chore jackets.

Shops double as coffee bars

Its stores are hybrid spaces that serve coffee and stock surfboards alongside the clothing, which is how most people first encounter the label.

Tees and shirting carry it

The core is pocket and graphic tees plus oxford and camp-collar shirts, cut clean and mid-weight in muted colours, with garment-dyed sweats filling out the range.

Known forShirts & overshirtsT-shirts & graphic tees

The pieces that define Saturdays NYC

Shop Saturdays NYC →
Saturdays NYC — Printed Graphic Tee

Printed Graphic Tee

Artwork-printed cotton tees are the brand's most recognizable everyday piece, translating surf-shop graphics into clean city-ready staples.

4 live now · from $54

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Saturdays NYC — Front Logo Tee

Front Logo Tee

The simple chest-logo crewneck is Saturdays NYC's core identity piece, worn as the label's uniform in its cafe-store hybrids.

1 live now · from $54

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Saturdays NYC — Striped Pocket Tee

Striped Pocket Tee

The striped pocket tee sums up the brand's muted, mid-weight take on classic surf-meets-workwear basics.

1 live now · from $100

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Available atDeeCee style

How Saturdays NYC fits

Overall fit

true to size

Shoppers generally report Saturdays NYC runs close to true to size with a relaxed, easy cut rather than a slim one, so the usual size works for most people while some prefer sizing down for a closer fit.

Tip: Most people do best taking their usual size; size down only if you want a trimmer, more tucked-in look.

true to sizerelaxed but not oversizedboxy teesroomy through the chestsize down for slim fit

Medium confidence · based on 10 sources

By category

CategoryRunsShapeSize advice
Hoodies & sweatshirtsslightly largerelaxed, garment-dyed sweats sit roomyYour usual size gives a relaxed drape; size down if you want it closer to the body, and note garment dyeing can shrink slightly.
Shirts & overshirtstrue to sizerelaxed regular fit, camp collars cut fuller than the oxfordsStick with your usual shirt size; consider sizing down in camp-collar styles if you dislike volume.
Trousers & pantstrue to sizestraight to slightly relaxedOrder your measured waist size; the leg is straighter than slim so no need to size up.
Jacketstrue to sizeregular chore/overshirt cut with room for a layerTake your normal size — most styles already allow for a sweatshirt underneath.
T-shirts & graphic teestrue to sizeregular to slightly boxyTake your normal size; size down if you like a fitted tee, as the body is fairly wide.

Directional fit consensus summarized from public sources with AI — a starting point, not a guarantee. Confirm with the product's own measurements before buying.

A woman wearing an Etudes Studio Logo shirt in blue and baggy pants74% match

Études

$$$Minimal workwearParis, France

Pared-back workwear shapes with an art-publishing bent

What changes: More gallery-conceptual, less surf and more expensive

Saturdays NYC fit questions

Does Saturdays NYC run big or small?

Saturdays NYC fits true to size. Most people do best taking their usual size; size down only if you want a trimmer, more tucked-in look. Shoppers generally report Saturdays NYC runs close to true to size with a relaxed, easy cut rather than a slim one, so the usual size works for most people while some prefer sizing down for a closer fit.

How does Saturdays NYC fit?

Shoppers generally report Saturdays NYC runs close to true to size with a relaxed, easy cut rather than a slim one, so the usual size works for most people while some prefer sizing down for a closer fit. Overall shape: regular with a relaxed, slightly boxy lean.

How do Saturdays NYC hoodies & sweatshirts fit?

Saturdays NYC hoodies & sweatshirts fits slightly large. Your usual size gives a relaxed drape; size down if you want it closer to the body, and note garment dyeing can shrink slightly. Shape: relaxed, garment-dyed sweats sit roomy.

How do Saturdays NYC shirts & overshirts fit?

Saturdays NYC shirts & overshirts fits true to size. Stick with your usual shirt size; consider sizing down in camp-collar styles if you dislike volume. Shape: relaxed regular fit, camp collars cut fuller than the oxfords.

How do Saturdays NYC trousers & pants fit?

Saturdays NYC trousers & pants fits true to size. Order your measured waist size; the leg is straighter than slim so no need to size up. Shape: straight to slightly relaxed.

Brand facts

Saturdays NYC is a New York menswear label founded in 2009 by Colin Tunstall, Morgan Collett and Josh Rosen, built on the overlap between surf culture and city life. Its stores work as hybrid spaces, serving coffee and stocking surfboards alongside clothing. The range covers pocket and graphic tees, oxford and camp-collar shirting, garment-dyed sweatshirts, chore jackets, board shorts and outerwear, cut clean and mid-weight in muted palettes. The company remains independent and privately held, with a substantial retail and wholesale presence in Japan and wider Asia.

Founded
2009
Origin
New York City, United States
Made in
Japan, Portugal, United States
Price
$$
Typical prices
Hoodies $95–$95
Focus
Menswear
Facts checked
September 2026
Styles
Minimalist / Contemporary, Streetwear, Urban prep / Ivy

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