#1
Norse Projects
Copenhagen label blending streetwear, workwear and Scandinavian minimalism, known for clean silhouettes and technical GORE-TEX outerwear.
Brands Like Saturdays NYC
Ranked by brand similarityWe compared 15 brands similar to Saturdays NYC on fit, price and aesthetic — across a range of price points, led by Norse Projects and A Day's March.
If you're a fan of Saturdays NYC, a brand synonymous with minimalist style and high-quality craftsmanship, you may also appreciate the offerings from brands like Norse Projects and General Admission. Both of these brands echo the laid-back yet refined aesthetic of Saturdays NYC, while Adam Mar offers a contemporary twist with playful colors. Whether you're searching for timeless wardrobe staples or looking to inject some vibrant energy into your style, explore these brands for quality and sophistication reminiscent of Saturdays NYC.
#2
A Day's March
Swedish label making clean-cut, functional wardrobe staples for men and women at mid-market prices, with stores across Scandinavia, London and New York.
#3
General Admission
General Admission, founded by Gavin Dogan and Dooma Fahrenfort in 2015, is a Los Angeles-based brand that creates simple, elegant designs for a more inspired lifestyle.
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#4
DRAE
South Korean minimalist womenswear label, a diffusion line of The Blossom H. Company, built on menswear-inspired tailoring and neutral-toned knitwear.
#5
Vetta
Defunct US womenswear label (2016–2023) known for five-piece mix-and-match capsule collections made in small, sustainability-focused US runs.
#6
Weekday
Stockholm denim and streetwear label owned by H&M Group, known for affordable wide-leg jeans and graphic basics.
#7
Greats Shoes
Brooklyn sneaker brand selling minimal Italian-made leather styles direct-to-consumer; owned by Unified Commerce Group since 2024.
#8
Oliver Spencer
London menswear label from tailor Oliver Spencer, making relaxed suiting, workwear jackets and knitwear from British and Italian fabrics.
#9
Adam Mar
Montauk-based men's coastal lifestyle label from ex-Ralph Lauren designer Adam Marc Gittleman, pairing fabric-led basics with a curated surf shop.
#10
Banks Journal
Japanese-Australian surf label founded in Byron Bay in 2014; it shut down in October 2023 and filed for Chapter 7 bankruptcy.
#11
Uniqlo
Fast Retailing's Japanese mass-market label, known for minimalist LifeWear basics like Heattech, AIRism and Ultra Light Down at accessible prices.
#12
Entire Studios
Los Angeles label from former celebrity stylists Sebastian Hunt and Dylan Richards Diaz, known for oversized padded puffers and boxy technical basics.
#13
Former
Independently run surf-rooted apparel and media brand founded by Craig Anderson, Dane Reynolds, Austyn Gillette and Dylan Rieder.
#14
OAS swimwear
Swedish resortwear label founded in 2010, known for swim trunks and terry camp-collar shirts in retro prints and faded colour.
#15
Deus Ex Machina
Australian moto-and-surf label founded in Sydney in 2006, pairing custom motorcycles and surfboards with graphic tees, fleece and riding gear.
How we ranked these
Disco ranks brand alternatives using style overlap, category overlap, price tier, fit, colour palette, and cultural context. Read the full methodology →
Common questions
Frequently Asked Questions
Cheaper alternatives to Saturdays NYC?
No brand on this list sits below Saturdays NYC on the Disco price scale. 9 of the 13 here are in the same band as Saturdays NYC ($$).
What is Saturdays NYC known for?
Saturdays NYC is renowned for its surf-inspired, urban contemporary style, offering high-quality minimalist pieces that balance sophistication with ease.
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