Rassvet

Rassvet (PACCBET, Russian for "dawn") is a skate label co-founded by designer Gosha Rubchinskiy and Russian pro skater Tolia Titaev, rooted in Moscow's skate scene. Collections rework classic skatewear — boxy graphic tees, denim and corduroy workwear, hoodies, caps and skate decks — using Cyrillic logotypes, 1990s New York silhouettes and understated post-Soviet graphics. The brand also operates the OKTYABR multi-brand skate shop in Moscow and backs its own skate team, and distributes through European and US retailers including skatedeluxe, Footdistrict and Feature.