Brand profile

REMI RELIEF

Japanese Americana label by Yutaka Goto, making hand-faded tees, sweats and Okayama-made denim under a "High Quality of Life" ethos.

TokyoOrigin
Workwear / HeritageStyle
$$Price

Similar to WTAPS, Carhartt, Noah NYC

A woman wearing a navy REMI RELIEF pullover shirt with green sweatpants

What to know about REMI RELIEF

The factory is in-house

Production runs through the brand's own facility in Kojima, Okayama, covering yarn, knitting, dyeing and hand-finishing rather than outsourced cut-and-sew.

Built to look already worn

Founder Yutaka Goto came from Levi Strauss Japan, and the output leans on faded tees, sweats, western shirts and selvedge denim finished to read as vintage.

Remix, then strip back

The name combines "remix" and "relief," describing a method of reworking familiar casual garments and removing excess detail instead of adding it.

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Brand facts

REMI RELIEF is a Japanese casualwear label founded in 2007 by designer Yutaka Goto, a former Levi Strauss Japan staffer, with its first collection arriving for spring/summer 2008. The name fuses "remix" and "relief," reflecting a philosophy of refining garments while stripping away excess under the concept "High Quality of Life." Working through its own facility in Kojima, Okayama, the brand controls yarn, knitting, dyeing and hand-finishing to produce faded tees, sweats, western shirts, selvedge denim and outerwear. Menswear leads, with women's pieces and the ARK Navy Label sub-line, plus frequent retailer exclusives.

Founded
2007
Origin
Tokyo, Japan
Price
$$
Facts checked
August 2026
Styles
Workwear / Heritage, Streetwear

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