Brand profile

Vilebrequin

French luxury swimwear label known for printed men's swim shorts, matching father-and-son sets and resortwear, owned by G-III Apparel Group.

Saint-TropezOrigin
MenswearFocus
Quiet luxuryStyle
$$$Price

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A man wearing Vilebrequin cotton t-shirt blue sailing boat

What to know about Vilebrequin

Two trunk cuts do the work

The line is built around the Moorea and Mistral trunks — quick-dry fabric, back eyelets and hand-assembled waistband drawstrings, in printed turtle, crab and marine motifs.

Saint-Tropez resort logic, not gym swim

Founded on Fred Prysquel's 1971 swim short, the range reads as resortwear: linen shirts, terry polos, tees and beach accessories alongside the trunks.

Priced as a holiday purchase

Med-high pricing for swim shorts, sold largely through resort-town boutiques, with matching father-and-son sizes plus women's and children's swim.

How Vilebrequin fits

Overall fit

true to size

Most shoppers find Vilebrequin swim and resortwear runs true to size with a comfortable, relaxed cut typical of European resort brands.

Tip: Order your usual size; the swim trunks fit true with an adjustable drawstring for fine-tuning.

true to sizeadjustable drawstringrelaxed swim cutclassic fit

Medium confidence · based on 8 sources

By category

CategoryRunsShapeSize advice
Shirts & overshirtstrue to sizerelaxedTake your normal size for a relaxed resort fit; size down if you prefer a trimmer silhouette.
T-shirts & graphic teestrue to sizeregularStick with your usual size for a classic, slightly relaxed fit.

Directional fit consensus summarized from public sources with AI — a starting point, not a guarantee. Confirm with the product's own measurements before buying.

A woman wearing Emilio Pucci logo-print cotton t-shirt72% match

Emilio Pucci

$$$$Print resortwearFlorence, Italy

Jet-set print heritage pushed to graphic silk maximalism

What changes: Womenswear-led luxury house, far pricier, little core swim menswear

Vilebrequin fit questions

Does Vilebrequin run big or small?

Vilebrequin fits true to size. Order your usual size; the swim trunks fit true with an adjustable drawstring for fine-tuning. Most shoppers find Vilebrequin swim and resortwear runs true to size with a comfortable, relaxed cut typical of European resort brands.

How does Vilebrequin fit?

Most shoppers find Vilebrequin swim and resortwear runs true to size with a comfortable, relaxed cut typical of European resort brands. Overall shape: regular.

How do Vilebrequin shirts & overshirts fit?

Vilebrequin shirts & overshirts fits true to size. Take your normal size for a relaxed resort fit; size down if you prefer a trimmer silhouette. Shape: relaxed.

How do Vilebrequin t-shirts & graphic tees fit?

Vilebrequin t-shirts & graphic tees fits true to size. Stick with your usual size for a classic, slightly relaxed fit. Shape: regular.

Brand facts

Vilebrequin produces luxury swimwear and resortwear rooted in the men's swim short Fred Prysquel first designed in Saint-Tropez in 1971. Signature Moorea and Mistral trunks combine quick-dry fabrics, back eyelets and hand-assembled waistband drawstrings with printed motifs such as turtles, crabs and marine life, frequently offered in matching father-and-son sizes. Collections extend to women's and children's swim, linen shirts, terry polos, T-shirts and beach accessories, sold through resort-town boutiques and wholesale. G-III Apparel Group has owned the brand since 2012; Roland Herlory is CEO and headquarters are in Geneva.

Founded
1971
Origin
Saint-Tropez, France
Made in
Italy, Bulgaria, Morocco
Price
$$$
Focus
Menswear
Facts checked
August 2026
Styles
Quiet luxury, Minimalist / Contemporary, Athleisure / Sportswear

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