89% matchBrand profile
Western Rise
Colorado DTC menswear label making custom-fabric travel pants and jackets that look tailored but perform technically.
TellurideOrigin
MenswearFocus
Minimalist / ContemporaryStyle
$$Price
4 brands like Western Rise like DUER, Huckberry, Taylor Stitch →
What to know about Western Rise
Western Rise is a direct-to-consumer men's performance apparel label founded in 2015 by Kelly and Will Watters, former Colorado outdoor guides who applied a textile-development background to travel-ready basics. The Telluride brand builds custom technical fabrics into clean, tailored-looking staples: the Kickstarter-funded Evolution Pant, Diversion Pant, Limitless merino shirting and Toray-insulated AirLoft jacket. Pants run roughly $128-$148 and outerwear near $258, sold online plus Nordstrom and Backcountry. The company filed for bankruptcy in June 2024 with $5.4 million in debt; the founders relocated to Vietnam and relaunched the label in late 2025.
How Western Rise fits
Overall fit
true to size
Most shoppers report Western Rise pieces fit true to size with a clean, modern cut that looks tailored without being restrictive, thanks to stretch performance fabrics.
Tip: Order your usual size for a versatile tailored fit; size down only if you want a trimmer silhouette.
Medium confidence · based on 15 sources
By category
| Category | Runs | Shape | Size advice |
|---|---|---|---|
| Trousers & pants | true to size | tailored regular with slight taper | Take your normal waist size; the stretch fabric accommodates most builds while keeping a tapered leg. |
| Shirts & overshirts | true to size | trim regular | Order your usual size; merino and performance shirting fit close but not tight, so size up if you prefer a relaxed drape. |
| Jackets | true to size | regular, layering-friendly | Stick with your standard size, which leaves room for a light midlayer. |
Directional fit consensus summarized from public sources with AI — a starting point, not a guarantee. Confirm with the product's own measurements before buying.
If you like Western Rise
89% match
76% matchHuckberry
Curated hub for the same travel-and-trail wardrobe
What changes: Multi-brand retailer, not a single fabric-driven label
72% matchTaylor Stitch
DTC fit-obsessed staples, natural fibers over tech
What changes: Heritage workwear cotton/hemp, no performance stretch
70% matchIcebreaker
Merino-first layering with odor-resistant travel logic
What changes: Base layers and outdoor sport, not tailored-looking pants
Western Rise fit questions
Does Western Rise run big or small?
Western Rise fits true to size. Order your usual size for a versatile tailored fit; size down only if you want a trimmer silhouette. Most shoppers report Western Rise pieces fit true to size with a clean, modern cut that looks tailored without being restrictive, thanks to stretch performance fabrics.
How does Western Rise fit?
Most shoppers report Western Rise pieces fit true to size with a clean, modern cut that looks tailored without being restrictive, thanks to stretch performance fabrics. Overall shape: clean, tailored but not slim.
How do Western Rise trousers & pants fit?
Western Rise trousers & pants fits true to size. Take your normal waist size; the stretch fabric accommodates most builds while keeping a tapered leg. Shape: tailored regular with slight taper.
How do Western Rise shirts & overshirts fit?
Western Rise shirts & overshirts fits true to size. Order your usual size; merino and performance shirting fit close but not tight, so size up if you prefer a relaxed drape. Shape: trim regular.
How do Western Rise jackets fit?
Western Rise jackets fits true to size. Stick with your standard size, which leaves room for a light midlayer. Shape: regular, layering-friendly.
Brand facts
- Founded
- 2015
- Origin
- Telluride, United States
- Price
- $$
- Focus
- Menswear
- Styles
- Minimalist / Contemporary, Gorpcore / Outdoor