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Want the Ulla Johnson look for less? These 8 brands match closely on style, silhouette and category while sitting at a lower price tier — ranked by overall similarity.
Australian swim and resort label from Sydney, known for print-heavy bikinis, patchwork detailing and holiday dressing; twice in administration since 2020.
Why it's similar. Bohemian style with a premium focus, vibrant prints, and relaxed silhouette, similar to Ulla Johnson.
Kyiv-founded, Paris-based womenswear label known for bias-cut slip dresses, cutouts and hand-knit pieces made in Ukraine.
Spell is an Australian label from Byron Bay making bohemian, seventies-inspired dresses and separates in floral prints and faded desert tones.
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Hawaii-based swim and resort label known for low-cut seamless bikinis in Italian fabrics, custom prints and mix-and-match separates.
New York sustainability-focused womenswear and swimwear label, founded in 2000, that shut down in May 2024 after 24 years.
Los Angeles label making lace-heavy, romantic womenswear, knitwear, swim and Skivvies lingerie, founded by friends Laura Hall and Gillian Rose Kern.
London womenswear label known for vintage-inspired prints on silk dresses and blouses, founded in 2015 by Henrietta Rix and Orlagh McCloskey.
Parisian accessible-luxury womenswear house founded in 1998 by Judith Milgrom, part of SMCP, known for feminine bohemian dresses, tweed jackets and leather bags.
Tigerlily, ANNA OCTOBER, Spell lead our ranking. Want the Ulla Johnson look for less? These 8 brands match closely on style, silhouette and category while sitting at a lower price tier — ranked by overall similarity.