Brands Like Ulla Johnson

● Updated July 2026 · Ranked by our brand similarity data
A woman wearing Ulla Johnson blue printed jersey maxi dress

For fans of Ulla Johnson looking to explore similar brands, options like Zimmermann, Isabel Marant, and Etro stand out. Each of these labels shares Johnson's commitment to luxurious fabrics and vibrant, bohemian-inspired designs. They resonate with shoppers who appreciate intricate details, relaxed silhouettes, and colorful palettes, all hallmarks of Ulla Johnson's aesthetic. As you delve into brands like Ulla Johnson, you’ll discover unique interpretations of bohemian fashion that combine global influences with modern elegance, catering to the sophisticated tastes of today's fashion enthusiasts.

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A woman wearing SEA NY off-white seraphina maxi dress
#1

SEA NY

94% match
Bohemian$$$$ · Similar priceNew York, United States · est. 2009Made in Asia

SEA NY is renowned for its modern, feminine designs that seamlessly blend vintage-inspired elements with contemporary aesthetics.

Why it's similar. Very close alignment in style, material use, silhouette, and premium market positioning with shared origin.

A wiman wearing a Zimmermann dress
#2

Zimmermann

90% match
Bohemian$$$$ · Similar priceCologne, Germany · est. 1878Made in Asia

Zimmermann is an Australian fashion brand that is known for its feminine and romantic designs with a bohemian flair. The brand is particularly famous for its delicate lacework, intricate embroidery, and playful prints.

Why it's similar. Both brands embody a bohemian aesthetic characterized by feminine silhouettes and colorful palettes.

A man wearing colorful Isabel Marant jacket and cream pants
#3

Isabel Marant

90% match
Bohemian$$$$ · Similar priceParis, France · est. 1994Made in Europe

Isabel Marant is a French fashion brand that is known for its effortless and bohemian style. The brand is recognized for its use of luxurious fabrics, intricate embroidery, and unique prints that embody the free-spirited Parisian aesthetic.

Why it's similar. Isabel Marant and Ulla Johnson share a distinct bohemian flair with a focus on luxurious materials and relaxed fits.

A woman wearing a floral pink Fillyboo dress
#4

Fillyboo

$$$$ · Similar priceByron Bay, Australia · est. 2004Made in Asia

Fillyboo is a bohemian-inspired clothing brand that offers a wide range of flowy dresses, tops, and skirts. The brand is known for its unique prints, delicate embroidery, and feminine silhouettes that exude a free-spirited vibe.

A man wearing a Camilla florida style button up shirt in blue
#5

Camilla

87% match
Bohemian$$$$ · Similar priceCamilla, United States · est. 1851Made in Asia

Camilla is an Australian fashion brand known for its vibrant and colorful prints inspired by different cultures and exotic destinations around the world.

Why it's similar. High alignment in primary style, materials, and price segment. Both brands showcase vibrant and eclectic bohemian designs.

A man wearing a
#6

Etro

85% match
Luxury$$$$ · Similar priceMilan, Italy · est. 1968

Etro is known for its unique prints and patterns that are inspired by travel and different cultures. The brand combines traditional Italian craftsmanship with a bohemian aesthetic to create luxurious and eclectic pieces.

Why it's similar. Both brands embrace a bohemian aesthetic with vibrant colors and intricate prints that celebrate global influences.

A woman wearing Tigerlily junie mini dress
#7

Tigerlily

83% match
Bohemian$$$ · CheaperVienna, Austria · est. 2013Made in Australia

Tigerlily is renowned for its bohemian-inspired swimwear and resort wear, featuring vibrant prints and unique, handcrafted details. The brand effortlessly combines relaxed Australian beach style with a touch of global wanderlust.

Why it's similar. Bohemian style with a premium focus, vibrant prints, and relaxed silhouette, similar to Ulla Johnson.

A woman wearing House of Harlow 1960 hera necklace
#8

House of Harlow 1960

82% match
Bohemian$$$ · CheaperLos Angeles, United States · est. 2008Made in USA, China, India

House of Harlow 1960, founded by Nicole Richie, is renowned for its bohemian-chic aesthetic that blends vintage inspiration with modern flair.

Why it's similar. Shares bohemian style, colorful palette, and use of premium fabrics with intricate details, providing strong similarity in aesthetic.

A woman wearing LoveShackFancy dusty quartz theodore printed maxi dress
#9

LoveShackFancy

80% match
Bohemian$$$$ · Similar priceNew York, USA · est. 2013Made in USA, Europe, Asia

LoveShackFancy is known for its romantic, vintage-inspired designs that often feature intricate lace, floral prints, and feminine silhouettes.

Why it's similar. Both brands are known for their romantic, bohemian-inspired designs featuring colorful fabrics and intricate details.

A woman wearing Johanna Ortiz oriental chronicles dress
#10

Johanna Ortiz

$$$$$ · More premiumCali, Colombia · est. 2003

Johanna Ortiz is renowned for its vibrant, feminine designs that often feature bold prints and intricate embroidery, reflecting the rich culture of Colombia.

A woman wearing ANNA OCTOBER gray teresa maxi dress
#11

ANNA OCTOBER

$$$ · CheaperKyiv, Ukraine · est. 2010

ANNA OCTOBER is renowned for its romantic and feminine designs that celebrate modern womanhood through delicate fabrics and elegant silhouettes.

A woman wearing a Spell white dress
#12

Spell

$$$ · CheaperSan Francisco, United States · est. 2018Made in Asia

Spell is an Australian-based clothing brand that is known for its bohemian-inspired designs with a vintage feel.

A woman wearing Vanessa Mooney  the claudette dress - white crepe
#13

Vanessa Mooney

$$$ · CheaperLos Angeles, United States · est. 2009Made in USA

Vanessa Mooney is celebrated for its eclectic, bohemian-inspired jewelry and accessories that seamlessly blend vintage charm with modern flair.

A woman carrying Chloé clay brown small paraty 24 bag in soft leather
#14

Chloé

$$$$$ · More premiumParis, France · est. 1952Made in France, Italy, Portugal

Chloé is renowned for its effortlessly chic, feminine designs that blend Parisian sophistication with bohemian flair.

Acacia model wearing a burgundy one-piece swimsuit
#15

Acacia

$$$ · CheaperManila, Philippines · est. 2000Made in Asia

Acacia is a clothing brand known for its swimwear and resort wear. Their pieces are designed with a mix of bohemian and beachy vibes, featuring bold prints and unique silhouettes.

A woman wearing Mara Hoffman blue color salma dress
#16

Mara Hoffman

$$$ · CheaperNew York, United States · est. 2000Made in USA, India, Peru

Mara Hoffman is renowned for its commitment to sustainability and ethical production, offering vibrant, bold designs often inspired by nature and global travel.

#17

For Love and Lemons

$$$ · CheaperLos Angeles, United States · est. 2011Made in Asia

For Love and Lemons is known for its feminine and romantic designs that often feature intricate lace details, sheer fabrics, and bold prints.

A woman wearing A.L.C. navy multi poppy stretch silk gown
#18

A.L.C.

$$$$ · Similar priceLos Angeles, United States · est. 2009Made in USA, Asia

A.L.C. is renowned for its sophisticated, yet effortlessly chic designs that blend modern tailoring with feminine silhouettes. The brand emphasizes high-quality materials and versatile pieces that seamlessly transition from day to night.

A woman wearing a GANNI outfit
#19

GANNI

$$$$ · Similar priceCopenhagen, Denmark · est. 2000Made in Europe

GANNI is a Danish fashion brand that is known for its playful and bold designs. The brand is loved for its mix of feminine silhouettes, vibrant prints, and unexpected details.

A woman wearing a Rixo evie silk midi dress
#20

Rixo

$$$ · CheaperLondon, United Kingdom · est. 2015Made in Europe

Rixo is renowned for its vibrant, hand-painted prints and effortless, feminine silhouettes. The brand offers a modern twist on vintage-inspired styles, creating pieces that are both timeless and versatile.

A woman wearing STAUD ramona dress charcoal grey
#21

STAUD

$$$$ · Similar priceLos Angeles, United States · est. 2015Made in USA, Asia

STAUD is renowned for its modern yet timeless designs that blend vintage-inspired aesthetics with contemporary flair.

A woman wearing Self-Portrait cream taffeta diamante midi dress
#22

Self-Portrait

$$$$ · Similar priceLondon, United Kingdom · est. 2013Made in China, Europe

Self-Portrait is renowned for its intricate lace designs and contemporary, feminine silhouettes that blend elegance with modernity.

A man wearing a brown A.P.C. outfit which includes shorts, a short-sleeve button up under a long-sleeve button up and a bag
#23

A.P.C.

$$$$ · Similar priceParis, France · est. 1997Made in Portugal

A.P.C., also known as Atelier de Production et de Creation (Production and Creation Workshop), is a french brand that brings everyday basics into the world of luxury fashion – walking the line between streetwear and high fashion.

A woman wearing SIR the Label electra rib neck midi dress
#25

SIR the Label

$$$$ · Similar priceSydney, Australia · est. 2014Made in China, Australia

SIR the Label is renowned for its minimalist yet sophisticated designs, focusing on clean lines and timeless silhouettes.

A woman wearing Tibi outfits from Tibi
#26

Tibi

$$$$ · Similar priceNew York, United States · est. 1997Made in China, USA

Tibi is renowned for its clean, modern aesthetic that seamlessly blends relaxed sophistication with unexpected details.

A woman wearing Veronica Beard blige striped dress
#27

Veronica Beard

$$$$ · Similar priceNew York, United States · est. 2010Made in USA, Asia

Veronica Beard is renowned for its polished yet versatile pieces, particularly their signature Dickey Jacket, which seamlessly combines classic tailoring with modern functionality.

A woman wearing Isabel Marant Etoile off-white danael minidress
#28

Isabel Marant Etoile

$$$$ · Similar priceParis, France · est. 1999Made in France, Italy, Portugal, India

Isabel Marant Étoile is renowned for its effortlessly chic, Parisian-inspired designs that blend bohemian elements with a contemporary edge.

A woman wearing Maje khaki cutaway wrap dress
#29

Maje

$$$ · CheaperParis, France · est. 1998Made in China, Italy, Portugal

Maje is renowned for its effortlessly chic, Parisian-inspired designs that blend bohemian and feminine elements.

How we ranked these

Disco ranks brand alternatives using style overlap, category overlap, price tier, fit, colour palette, and cultural context. Scores are directional, not absolute. Read the full methodology →

Compare all 29 at a glance
#BrandSimilarityBest forPrice
1SEA NY94%BohemianSimilar
2Zimmermann90%BohemianSimilar
3Isabel Marant90%BohemianSimilar
4FillybooSimilar
5Camilla87%BohemianSimilar
6Etro85%LuxurySimilar
7Tigerlily83%BohemianCheaper
8House of Harlow 196082%BohemianCheaper
9LoveShackFancy80%BohemianSimilar
10Johanna OrtizMore premium
11ANNA OCTOBERCheaper
12SpellCheaper
13Vanessa MooneyCheaper
14ChloéMore premium
15AcaciaCheaper
16Mara HoffmanCheaper
17For Love and LemonsCheaper
18A.L.C.Similar
19GANNISimilar
20RixoCheaper
21STAUDSimilar
22Self-PortraitSimilar
23A.P.C.Similar
24LOEWEMore premium
25SIR the LabelSimilar
26TibiSimilar
27Veronica BeardSimilar
28Isabel Marant EtoileSimilar
29MajeCheaper
Common questions

Frequently Asked Questions

What brand is most similar to Ulla Johnson?

With a 94% match, SEA NY mirrors Ulla Johnson in style, material use, and sophisticated bohemian aesthetics, sharing both the New York origin and a high-end market positioning.

Cheaper alternatives to Ulla Johnson

For those looking to spend less, brands like House of Harlow 1960, Anna October, and Spell offer similar bohemian styles at mid-range prices, making them attractive alternatives.

Is SEA NY better than Ulla Johnson?

While both excel in bohemian luxury, SEA NY and Ulla Johnson each offer unique charms; the decision may ultimately hinge on specific style preferences and design nuances.

What is Ulla Johnson known for?

Ulla Johnson is renowned for its bohemian-luxe aesthetic, featuring intricate detailing, flowing fabrics, and a vibrant, globally inspired palette that together create striking signature pieces.

Brands like Ulla Johnson but more affordable

Consider exploring Anna October, House of Harlow 1960, and Spell for similarly styled pieces that fit within a more accessible mid-range price segment.