disco
Looking to step up from Ministry of Supply? These 4 brands share the aesthetic but bring elevated materials, construction and a higher price tier — ranked by overall similarity.
Kelly Slater's California surf label making relaxed men's and women's staples from organic, recycled and Fair Trade-certified materials.
Why it's similar. Kelly Slater co-founded Outerknown in 2015 with designer John Moore, building relaxed surf staples from organic cotton and recycled nylon in Fair Trade Certified factories.
London label founded in 2010 by Nick Wakeman, making minimal, modular menswear and womenswear focused on volume, neutral tones and Japanese fabrics.
Independent New York label making updated American workwear and prep staples, led by CEO Mickey Drexler and designer Somsack Sikhounmuong.
The weekly disco
Like these brands? Keep discovering.
One email a week — new brands worth knowing and the markdowns actually worth clicking.
Free · One email a week
New York menswear label reworking American classics, founded in 2011 and owned by American Eagle Outfitters since 2015.
Outerknown, Studio Nicholson, Alex Mill lead our ranking. Looking to step up from Ministry of Supply? These 4 brands share the aesthetic but bring elevated materials, construction and a higher price tier — ranked by overall similarity.
Community recommendations
We're always discovering new labels. Suggest a brand we should look into.
Own a brand?
Spotted outdated information?