Cheaper alternatives to Burberry

Updated September 2026 · 5 ranked picks
A man wearing a light brown Burberry trench coat with a large floral jacket underneath

Want the Burberry look for less? These 5 brands match closely on style, silhouette and category while sitting at a lower price tier — ranked by overall similarity.

A man wearing a Prada outfit with grey pants and a brown cardigan
#6

Prada

82% match
Cerebral tailoring$$$$$ · CheaperMilan, Italy · est. 1913

Milanese luxury house founded in 1913, led creatively by Miuccia Prada and Raf Simons and known for nylon bags and cerebral tailoring.

Why it's similar. Miuccia Prada rebuilt her grandfather's 1913 Milan leather shop around Re-Nylon and Saffiano, offering deliberately awkward tailoring where Burberry offers the gabardine trench.

A man wearing an all black Zegna suit with a black turtleneck underneath
#8

Zegna

80% match
Fabric mills$$$$$ · CheaperTrivero, Italy · est. 1910Made in Switzerland, China

Italian luxury menswear house known for its own wool and cashmere fabrics, fluid tailoring, Su Misura service and the Triple Stitch shoe.

Why it's similar. Zegna began as a Trivero wool mill in 1910 and still weaves its own Oasi Cashmere, the closest Italian parallel to Burberry's century of proprietary gabardine.

A woman wearing SHANG XIA ssense exclusive blue minidress
#10

SHANG XIA

78% match
Luxury$$$$$ · CheaperShanghai, China · est. 2009

Shanghai luxury house, Hermès-founded and now Exor-controlled, applying Chinese craft traditions to clothing, jewellery, furniture and homeware.

Why it's similar. Emphasis on luxury materials and craftsmanship with a structured silhouette.

The weekly disco

Like these brands? Keep discovering.

One email a week — new brands worth knowing and the markdowns actually worth clicking.

Free · One email a week

A man wearing a Hugo Boss matching brown jacket and pants
#12

HUGO

$$ · CheaperMetzingen, Germany · est. 1993Made in China, Vietnam +5 more

HUGO is the HUGO BOSS Group's younger, casual label, mixing slim tailoring with logo jersey, denim and streetwear at accessible prices.

On saleUp to 72% off at SSENSE.See sales →
An image of Santoni brown strap loafers
#15

Santoni

Footwear$$$$ · CheaperCorridonia, Italy · est. 1975

Family-led Italian luxury footwear house from Corridonia, known for in-house production, hand-painted patinas and double-buckle dress shoes.

Common questions
What are the best cheaper alternatives to Burberry?

Prada, Zegna, SHANG XIA lead our ranking. Want the Burberry look for less? These 5 brands match closely on style, silhouette and category while sitting at a lower price tier — ranked by overall similarity.

Go deeper