23 Brands like Burberry

Ranked by brand similarity

We compared 22 brands similar to Burberry on fit, price and aesthetic — 6 cheaper and 3 more premium, led by Polo Ralph Lauren and TOM FORD.

Updated ·

A man wearing a light brown Burberry trench coat with a large floral jacket underneath

If you're in search of brands like Burberry, you might consider exploring Louis Vuitton, Dior Homme, and Bottega Veneta. Each of these brands captures some essence of Burberry's luxury style while offering their unique twists. While Burberry is renowned for its iconic trench coats and structured tailoring, these brands likewise emphasize sophisticated craftsmanship and elegant aesthetics. Whether you seek high-end accessories or tailored menswear, there's a world of luxury fashion just waiting to be discovered.

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A man wearing a formal Polo Ralph Lauren outfit in different tones of brown
#1

Polo Ralph Lauren

$$ · CheaperNew York City, United States · est. 1967Made in China, Vietnam +7 more

The core preppy sportswear line of Ralph Lauren Corporation, known for pony-logo mesh polo shirts, oxford button-downs and Ivy League–rooted staples.

Why it's similar. The closest heritage wardrobe: trench and field coats, quilted jackets, cable knits and classic tailoring, sold as a lifestyle label with its own checks and an equestrian logo.

What changes. American Ivy and Western roots rather than British trench-and-check heritage; Purple Label is its top tier and Polo the everyday line.

On saleUp to 65% off at SSENSE and STAG Provisions.See sales →
A man wearing a brown vintage-inspired Tom Ford Suit
#2

TOM FORD

Luxury$$$$$ · More premiumLondon, United Kingdom · est. 2005Made in Italy

Luxury house founded by Tom Ford in 2005, known for evening tailoring, sunglasses and fragrance; now Estée Lauder-owned with Haider Ackermann as creative director.

Why it's similar. Tom Ford shares a luxury aesthetic and tailored approach that aligns closely with Burberry’s ethos.

What changes. Formal glamour rather than daywear outerwear

On saleUp to 80% off at SSENSE.See sales →
A man wearing a slick, tight-fitting Brunello Cucinelli olive suit jacket with white zip sweater beneath it
#3

Brunello Cucinelli

$$$$$ · Similar priceSolomeo, Italy · est. 1978

Italian luxury label built on hand-finished cashmere knitwear and relaxed neutral tailoring, still made and run from the Umbrian village of Solomeo.

Why it's similar. Luxury outerwear and knitwear for the same buyer: wool and cashmere overcoats, refined casual tailoring and soft layering.

What changes. Italian quiet luxury in muted, undyed tones, with no signature check or trench coat; it sits above Burberry's mainline on price.

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A man wearing a slick Louis Vuitton suit with blue high-top sneakers and gold sunglasses
#4

Louis Vuitton

Luxury$$$$$ · Similar priceParis, France · est. 1854

Paris luxury house founded in 1854 and LVMH's flagship, known for Monogram leather goods and runway collections by Nicolas Ghesquière and Pharrell Williams.

Why it's similar. Louis Vuitton shares the ultra-luxury positioning and structured silhouettes that Burberry is known for.

What changes. Leather goods core, far higher price on RTW

A man wearing a Dior allover print vest, black pants and a colorful cross necklace
#5

Dior Homme

Luxury$$$$$ · Similar priceParis, France · est. 2001Made in Italy

Dior Men, formerly Dior Homme, is the LVMH-owned Paris menswear line of Christian Dior, led by Jonathan Anderson since 2025.

Why it's similar. Both Dior Homme and Burberry focus on tailored, structured silhouettes and premium materials in their luxury approach.

A man wearing a aqua blue suit with a blue jacket underneath along with black loafers
#6

Bottega Veneta

Luxury$$$$$ · Similar priceVicenza, Italy · est. 1966

Italian luxury house known for Intrecciato woven leather, logo-free design and bags such as the Jodie, Cassette and Andiamo.

Why it's similar. Bottega Veneta shares a commitment to luxury materials and craftsmanship akin to Burberry's lavish offerings.

A man wearing a Bally brown overcoat
#7

Bally

FootwearLuxury$$$$$ · Similar priceSchönenwerd, Switzerland · est. 1851Made in Europe

Swiss luxury house founded in 1851, known for leather footwear, striped-webbing accessories, and now owned by US investment firm Regent LP.

Why it's similar. Similar ultra-luxury positioning, emphasis on structured silhouettes and timeless designs.

What changes. Footwear and accessories led, weaker outerwear story

A man wearing a cream Givenchy suit with a red bag and brown shoes
#8

Givenchy

Luxury$$$$$ · Similar priceParis, France · est. 1952Made in Italy

Parisian LVMH-owned luxury house founded in 1952, now led by Sarah Burton, known for couture tailoring, Antigona bags and Shark Lock boots.

Why it's similar. Similar luxury positioning and tailored silhouettes with an overlap in material quality.

On saleUp to 70% off at SSENSE.See sales →
A man wearing a Prada outfit with grey pants and a brown cardigan
#9

Prada

Cerebral tailoring$$$$$ · CheaperMilan, Italy · est. 1913

Milanese luxury house founded in 1913, led creatively by Miuccia Prada and Raf Simons and known for nylon bags and cerebral tailoring.

Why it's similar. Miuccia Prada rebuilt her grandfather's 1913 Milan leather shop around Re-Nylon and Saffiano, offering deliberately awkward tailoring where Burberry offers the gabardine trench.

A person wearing an orange Valentino button up, black pants and colorful sneakers
#10

Valentino

Roman couture$$$$$ · Similar priceRome, Italy · est. 1960

Roman luxury house founded in 1960, now designed by Alessandro Michele, known for couture gowns, Rockstud accessories and Rosso Valentino red.

Why it's similar. Valentino Garavani opened in Rome in 1960, and Alessandro Michele now layers maximalist vintage prints over Rockstud hardware, couture drama rather than Burberry's outerwear discipline.

On saleUp to 70% off at SSENSE.See sales →
A man wearing an all black Zegna suit with a black turtleneck underneath
#11

Zegna

Fabric mills$$$$$ · CheaperTrivero, Italy · est. 1910Made in Switzerland, China

Italian luxury menswear house known for its own wool and cashmere fabrics, fluid tailoring, Su Misura service and the Triple Stitch shoe.

Why it's similar. Zegna began as a Trivero wool mill in 1910 and still weaves its own Oasi Cashmere, the closest Italian parallel to Burberry's century of proprietary gabardine.

A woman wearing SHANG XIA ssense exclusive blue minidress
#12

SHANG XIA

Luxury$$$$$ · CheaperShanghai, China · est. 2009

Shanghai luxury house, Hermès-founded and now Exor-controlled, applying Chinese craft traditions to clothing, jewellery, furniture and homeware.

Why it's similar. Emphasis on luxury materials and craftsmanship with a structured silhouette.

A man wearing a Hugo Boss matching brown jacket and pants
#14

HUGO

$$ · CheaperMetzingen, Germany · est. 1993Made in China, Vietnam +5 more

HUGO is the HUGO BOSS Group's younger, casual label, mixing slim tailoring with logo jersey, denim and streetwear at accessible prices.

On saleUp to 70% off at SSENSE.See sales →
A man wearing a long Berluti jacket with a large purple pattern on top and brown pants
#15

Berluti

$$$$$ · Similar priceParis, France · est. 1895Made in Italy

Paris leather house founded in 1895, LVMH-owned, known for patina-finished Venezia calf shoes, bespoke footwear, leather goods and men's tailoring.

An image of Santoni brown strap loafers
#17

Santoni

Footwear$$$$ · CheaperCorridonia, Italy · est. 1975

Family-led Italian luxury footwear house from Corridonia, known for in-house production, hand-painted patinas and double-buckle dress shoes.

A man wearing a Barbour green jacket, a cream t-shirt and brown pants
#22

Barbour

$$$South Shields, United Kingdom · est. 1894Made in China

British heritage outerwear label founded in 1894, best known for waxed cotton and quilted country jackets.

Why it's similar. Like Burberry, Barbour is a long-running British outerwear house, but its waxed cotton Bedale and quilted Liddesdale jackets sit well below Burberry's luxury pricing.

On saleUp to 80% off at Lost & Found, SSENSE and 3 more.See sales →
Where to shop

Stores that stock Burberry and labels like it.

A black Mackintosh hooded raincoat with press-stud fastening on a plain white background
#23

Mackintosh

$$$$$Cumbernauld, United Kingdom · est. 1824

Scottish heritage house making hand-glued bonded-cotton rubberised raincoats in Cumbernauld, Japanese-owned since 2007.

Why it's similar. Scottish heritage house making hand-glued bonded-cotton rubberised raincoats in Cumbernauld, Japanese-owned since 2007.

How we ranked these

Disco ranks brand alternatives using style overlap, category overlap, price tier, fit, colour palette, and cultural context. Read the full methodology →

Compare all 23 at a glance
#BrandBest forPrice
1Polo Ralph LaurenCheaper
2TOM FORDLuxuryMore premium
3Brunello CucinelliSimilar
4Louis VuittonLuxurySimilar
5Dior HommeLuxurySimilar
6Bottega VenetaLuxurySimilar
7BallyLuxurySimilar
8GivenchyLuxurySimilar
9PradaCerebral tailoringCheaper
10ValentinoRoman coutureSimilar
11ZegnaFabric millsCheaper
12SHANG XIALuxuryCheaper
13KenzoSimilar
14HUGOCheaper
15BerlutiSimilar
16BalenciagaMore premium
17SantoniCheaper
18Rick OwensSimilar
19Maison MargielaMore premium
20French ConnectionSimilar
21nanushkaSimilar
22BarbourSimilar
23MackintoshRetailerSimilar
Common questions

Frequently Asked Questions

What brand is most similar to Burberry?

Louis Vuitton is the most similar brand to Burberry. It shares Burberry’s ultra-luxury positioning and structured silhouettes while excelling in leather goods.

Cheaper alternatives to Burberry

For more accessible luxury options, consider HUGO, priced $$-$$$, or Zegna and Tom Ford, both priced $$$. These offer a taste of sophistication at more approachable price points.

Is Louis Vuitton better than Burberry?

Louis Vuitton excels in leather goods with bold monogram styles, while Burberry is known for its heritage and iconic outerwear. Each brand offers unique strengths depending on your style preference.

What is Burberry known for?

Burberry is famous for its timeless trench coats, distinctive check pattern, and a sophisticated blend of classic and modern British style. Its pieces remain iconic staples in fashion.

Luxury alternatives to Burberry

Consider Prada, Zegna, and Tom Ford, with luxury price segments and distinctive styles that embody high-end fashion. Each provides a compelling alternative with unique design philosophies.

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