Brand profile

Baltic Born

Utah-based online women's label known for affordable floral and satin maxi dresses, bridesmaid styles and wedding-guest occasionwear.

LehiOrigin
WomenswearFocus
Minimalist / ContemporaryStyle
$$Price

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A woman wearing Baltic Born coventry tiered midi dress

What to know about Baltic Born

Occasionwear is the core business

The range centres on floral and satin maxi dresses, tiered and puff-sleeve shapes, and bridesmaid or wedding-guest styles, with knitwear, tops and matching sets around it.

Event dresses under $130

Most dresses sit between $60 and $130, selling direct-to-consumer online rather than through stores, with sizing that runs from XS through plus.

Family-founded, designed in-house

Started in 2016 in Lehi, Utah by Allison Hunt with sisters Angela and Marianne Liljenquist, named for their Scandinavian and Baltic heritage; most pieces are designed internally.

A woman wearing LoveShackFancy dusty quartz theodore printed maxi dress72% match

LoveShackFancy

$$$$Wedding guestNew York City, United States

Romantic florals, ruffles and event dressing, luxe-priced

What changes: Far higher prices and a more maximalist prairie-lace look

Brand facts

Baltic Born is a direct-to-consumer women's label founded in 2016 by Allison Hunt with sisters Angela and Marianne Liljenquist, who named it after their Scandinavian and Baltic heritage. Based in Lehi, Utah, it sells mainly online and designs most pieces in-house: floral and satin maxi dresses, tiered and puff-sleeve silhouettes, bridesmaid and wedding-guest styles, plus knitwear, tops and matching sets. Sizing runs from XS through plus, and the brand markets heavily through Instagram and influencer partnerships. Most dresses fall in the $60-$130 range.

Founded
2016
Origin
Lehi, United States
Made in
China
Price
$$
Focus
Womenswear
Facts checked
September 2026
Styles
Minimalist / Contemporary, Quiet luxury

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