{"pillar":"Free People","rows":[{"name":"Anthropologie","score":95,"style":"Bohemian","price":"Med","whySimilar":"Nearly identical bohemian style and relaxed fits, shared origin in Philadelphia, mid-range pricing, and a colorful palette."},{"name":"Spell & The Gypsy Collective","score":89,"style":"Bohemian","price":"Med-High","whySimilar":"Strong bohemian aesthetic, similar silhouettes and fits, colorful palette, mid-range price, and commitment to sustainability."},{"name":"For Love and Lemons","score":85,"style":"Bohemian","price":"Med-High","whySimilar":"Both brands embrace a bohemian style with colorful palettes and romantic designs."},{"name":"We the Free","score":84,"style":"Bohemian","price":"Med-High","whySimilar":"As a sub-brand of Free People, We the Free shares similar bohemian aesthetics and relaxed fits."},{"name":"Alix of Bohemian","score":84,"style":"Bohemian","price":"High","whySimilar":"Bohemian style, relaxed silhouette, colorful palette, and overlap in premium materials."},{"name":"MinkPink","score":83,"style":"Bohemian","price":"Low-Med","whySimilar":"MinkPink features playful, bohemian-inspired designs akin to Free People's signature style."},{"name":"Amlul","score":82,"style":"Bohemian","price":"High","whySimilar":"Bohemian style, relaxed fits, use of sustainable materials, and colorful palette."},{"name":"Farm RIO","score":81,"style":"Bohemian","price":"Med-High","whySimilar":"Both brands prioritize colorful palettes and casual silhouettes inspired by bohemian culture."},{"name":"Raga Malak","score":81,"style":"Bohemian","price":"Med-High","whySimilar":"Bohemian inspiration, colorful palette, relaxed silhouette, and mid-range pricing."},{"name":"Show Me Your Mumu","score":80,"style":"Bohemian","price":"Med-High","whySimilar":"Show Me Your Mumu and Free People both celebrate bohemian styles and playful designs."}]}