CASIO

Casio Computer Co. is a Japanese electronics maker founded in April 1946 by Tadao Kashio as Kashio Seisakujo and incorporated under its current name in 1957, headquartered in Shibuya, Tokyo. It remains independent and publicly listed in Tokyo (6952). Alongside calculators and keyboards, its watch division drives its streetwear relevance: shock-resistant G-Shock and Baby-G, the Pro Trek outdoor line, titanium MR-G models, and cheap steel-and-resin digitals such as the F-91W and A168. G-Shock sustains a steady collaboration programme with fashion and music partners.