Defined by their blend of functionality and style, the world of timepieces offers a rich tapestry of aesthetics that cater to various tastes and lifestyles. From rugged outdoor designs that embrace durability to sleek, minimalist silhouettes perfect for formal occasions, each watch serves a unique purpose and reflects personal expression. Materials range from classic stainless steel to modern composites, and every piece invites wearers to appreciate the craftsmanship and precision that goes into its creation. Whether you are navigating busy city streets or attending a sophisticated event, the right watch can elevate your look while keeping you punctual.

Some brands echo the ethos of Casio, merging practicality with distinct style. Timex captivates with its storied heritage and versatile designs, while Seiko stands out for its commitment to innovation and reliability. Citizen Watch brings a touch of elegance alongside eco-friendly technology, and Nixon offers a contemporary edge with its playful yet functional pieces. Join us as we delve into a curated list of brands that capture the spirit of character and craftsmanship, ensuring you find the perfect watch for every occasion.

How We Rank
Price
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$-$$
Low-Med
$-$$ (Low-Med)
Classic
Timeless
Origin
Waterbury, United States
Made in
Asia
Founded
1854
Timex is a well-known American watch brand that has been around since 1854. They are known for their high-quality, durable and affordable watches that are perfect for everyday wear.
$$
Med
$$ (Med)
Timeless
Classic
Origin
Tokyo, Japan
Made in
Asia
Founded
1881
Seiko is a Japanese watch brand known for their precision and innovation in the watchmaking industry. They are recognized for their high-quality craftsmanship and timeless designs that cater to both casual and formal occasions.

Citizen Watch

Size Guide
$$-$$$
Med-High
$$-$$$ (Med-High)
Classic
Timeless
Origin
New York City, United States
Made in
Asia
Founded
1918
Citizen is a contemporary watch brand known for its clean look, minimalist designs, and high-quality pieces. Their pieces are versatile and timeless, making them the perfect complement to any outfit.
$$-$$$
Med-High
$$-$$$ (Med-High)
Timeless
Modern
Origin
Yorba Linda, United States
Made in
Asia
Founded
1913
Nixon watches are celebrated for their trendy, youthful designs and strong appeal in action sports communities like surfing and skateboarding. They embody a casual, adventurous lifestyle with a fashion-forward approach.

G-SHOCK

Size Guide
$$
Med
$$ (Med)
Urban
Utilitarian
Origin
Tokyo, Japan
Made in
Asia
Founded
1983
G-SHOCK is a popular watch brand that is known for its durable and rugged design. Their watches are shock-resistant and water-resistant, making them a favorite among athletes and outdoor enthusiasts.
$$
Med
$$ (Med)
Classic
Timeless
Origin
New York City, United States
Made in
Asia
Founded
1875
Bulova is a well-known brand that specializes in high-quality watches. They are known for their precision timekeeping and innovative designs that combine classic elegance with modern technology.

Invicta

Size Guide
$$-$$$
Med-High
$$-$$$ (Med-High)
Classic
Timeless
Origin
Chaux-de-Fonds, Switzerland
Made in
Asia
Founded
1837
Invicta is a Swiss watch company that has expanded into the fashion industry with its line of clothing and accessories. The brand is known for its bold and unique designs, high-quality materials, and affordable prices.
$$-$$$
Med-High
$$-$$$ (Med-High)
Classic
Timeless
Origin
Le Locle, Switzerland
Made in
Asia
Founded
1853
Tissot watches are renowned for their precision, innovation, and quality, often serving as official timekeepers in world sports. They blend Swiss watchmaking traditions with advanced technologies, offering a wide range of styles from classic to contemporary.

Hamilton

Size Guide
$$-$$$
Med-High
$$-$$$ (Med-High)
Timeless
Sophisticated
Origin
Lancaster, USA
Made in
USA
Founded
1791
Hamilton is a clothing brand that is known for its high-quality and timeless pieces. Their designs are classic and elegant, making them perfect for those who want to invest in wardrobe staples that will last for years to come.

Armani Exchange

Size Guide
$$-$$$
Med-High
$$-$$$ (Med-High)
Modern
Sophisticated
Origin
Milan, Italy
Made in
Asia
Founded
1991
Armani Exchange is known for its modern and trendy clothing designs that are inspired by street-style fashion. The brand offers a range of high-quality and affordable clothing items that cater to a young and fashion-conscious audience.

Tommy Hilfiger

Size Guide
$$
Med
$$ (Med)
Casual
Preppy
Origin
New York, USA
Made in
Global
Founded
1985

Tommy Hilfiger is synonymous with classic American style, offering preppy and casual clothing for men, women, and kids. Known for its iconic logo, its designs often feature nautical and patriotic themes, blending traditional and modern styles.

Michael Kors

Size Guide
$$-$$$
Med-High
$$-$$$ (Med-High)
Luxury
Timeless
Origin
New York City, United States
Made in
Asia
Founded
1981
Michael Kors is known as a prominent American fashion designer, celebrated for his luxury ready-to-wear clothing, accessories, and handbags. He gained widespread recognition for his sophisticated, timeless designs that blend classic elegance with a modern chic style.

Emporio Armani

Size Guide
$$$
High
$$$ (High)
Sophisticated
Formal
Origin
Milan, Italy
Made in
Italy, China
Founded
1975
Emporio Armani is known for its sophisticated and timeless designs that exude elegance and luxury. The brand is recognized for its sleek tailoring, fine fabrics, and understated style that appeals to both men and women.

Uniform Wares

Size Guide
$$-$$$
Med-High
$$-$$$ (Med-High)
Modern
Minimalist
Origin
London, United Kingdom
Made in
Europe
Founded
2009
Uniform Wares is a London-based brand that is known for its minimalist and contemporary approach to watch design. Their timepieces are crafted with high-quality materials and are often characterized by their clean lines and understated aesthetic.

14 Brands like CASIO

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How We Rank

Every brand in our lists earns a Similarity Score, showing how closely it aligns with the featured label. We evaluate each through four core pillars outside of certain intangible traits:

Style (40–50%): overall aesthetic and silhouette
Fit (20–30%): tailoring, proportion, and ease
Color (10–20%): tone and palette choices
Price (10–20%): accessibility and value

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Love brands like CASIO? You might also enjoy our guides to other labels in a similar style. We update regularly with new drops, so check back soon.

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