88% matchSouth Pole
Same 90s baggy hip-hop denim and graphic tees, mass-market
What changes: Less overt political messaging, more logo-driven
Brand profile
Cross Colours
Pioneering 1989 Los Angeles streetwear label built on message-driven graphics, colorblocking and its "Clothing Without Prejudice" ethos, still founder-run.
Los AngelesOrigin
UnisexFocus
StreetwearStyle
$$Price
4 brands like Cross Colours like South Pole, Wu Wear, Self-Care Originals →
What to know about Cross Colours
Cross Colours is a Los Angeles streetwear label founded in 1989 by Carl Jones and TJ Walker under the slogan "Clothing Without Prejudice." Built around bold red, green, black and yellow colorblocking, kente prints and an X logo referencing Malcolm X, its baggy jeans, sweatshirts, tees and caps carried social and political messaging that defined early-1990s hip-hop dressing. Distribution collapsed after retail partner Merry-Go-Round's bankruptcy, but the founders reunited in 2014 and still own and operate the brand, producing archive re-issues, HBCU capsules, artist collaborations and museum exhibitions.
How Cross Colours fits
Overall fit
runs large
Rooted in early-90s hip-hop styling, most pieces are cut generously oversized and baggy, so garments tend to wear larger than a modern streetwear fit.
Tip: Consider sizing down one if you want a modern fit, otherwise take your true size for the intended baggy 90s look.
Medium confidence · based on 6 sources
By category
| Category | Runs | Shape | Size advice |
|---|---|---|---|
| T-shirts & graphic tees | runs large | boxy, oversized | Size down for a fitted look; keep true size for the classic boxy drape. |
| Hoodies & sweatshirts | runs large | oversized, relaxed | Take true size for a roomy fit or size down if you prefer less volume. |
| Jeans & denim | runs large | baggy | Expect a wide, baggy leg; size down if you want anything close to a regular fit. |
Directional fit consensus summarized from public sources with AI — a starting point, not a guarantee. Confirm with the product's own measurements before buying.
If you like Cross Colours
88% match
83% matchWu Wear
90s hip-hop merch heritage with crew-logo graphics
What changes: Tied to one rap group rather than social slogans
66% matchSelf-Care Originals
Slogan tees built around explicit activism
What changes: Wellness-focused, minimal streetwear silhouettes
64% matchVon Dutch
Revived era-defining logo label leaning on nostalgia
What changes: Y2K trucker-hat kitsch, no activist message
Cross Colours fit questions
Does Cross Colours run big or small?
Cross Colours runs large. Consider sizing down one if you want a modern fit, otherwise take your true size for the intended baggy 90s look. Rooted in early-90s hip-hop styling, most pieces are cut generously oversized and baggy, so garments tend to wear larger than a modern streetwear fit.
How does Cross Colours fit?
Rooted in early-90s hip-hop styling, most pieces are cut generously oversized and baggy, so garments tend to wear larger than a modern streetwear fit. Overall shape: baggy, oversized.
How do Cross Colours t-shirts & graphic tees fit?
Cross Colours t-shirts & graphic tees runs large. Size down for a fitted look; keep true size for the classic boxy drape. Shape: boxy, oversized.
How do Cross Colours hoodies & sweatshirts fit?
Cross Colours hoodies & sweatshirts runs large. Take true size for a roomy fit or size down if you prefer less volume. Shape: oversized, relaxed.
How do Cross Colours jeans & denim fit?
Cross Colours jeans & denim runs large. Expect a wide, baggy leg; size down if you want anything close to a regular fit. Shape: baggy.
Brand facts
- Founded
- 1989
- Origin
- Los Angeles, United States
- Price
- $$
- Focus
- Unisex
- Styles
- Streetwear, Y2K