88% matchLacoste
The original crocodile polo Le Tigre was built to undercut
What changes: European house pricing and broader tennis-heritage range
Brand profile
American sportswear label founded in 1977, known for bold, colorful preppy polos and casualwear carrying its leaping tiger logo.
30 brands like Le Tigre like Lacoste, Fila, Sergio Tacchini →

Launched in New York in 1977 with a leaping tiger in place of the crocodile, selling the same knit-polo look at a lower price.
The core is knit polos, T-shirts, fleece and tracksuits in bold color-blocked preppy styling — tops are what the label is actually known for.
Kenneth Cole bought the name in 2007, Infinity Lifestyle and Hilco have run it since 2015, and a licensed footwear line arrived in 2023.
88% matchThe original crocodile polo Le Tigre was built to undercut
What changes: European house pricing and broader tennis-heritage range
78% matchRetro tennis logos and bold colour-blocking, sneakers too
What changes: Full footwear and performance business, not just knitwear
75% matchColour-blocked track tops with the same 70s-80s courtside feel
What changes: Italian terrace-casual pricing, less preppy polo focus
72% matchFlag-logo American prep with the same bold colour palette
What changes: Designer-tier pricing and far wider tailoring/denim range
Le Tigre is an American sportswear label founded in New York in 1977 as a lower-priced alternative to Lacoste, substituting a leaping tiger for the crocodile. The range centers on knit polos, T-shirts, fleece, tracksuits and outerwear in bold, color-blocked preppy styling, distributed largely through mass and mid-tier retail. Kenneth Cole Productions acquired the trademark in 2007; Infinity Lifestyle Brands and Hilco Brands have controlled it since 2015. Designer Brands launched the label's first footwear line under license in August 2023.