Tommy Hilfiger encapsulates a quintessential American aesthetic that resonates with those who appreciate a classic yet contemporary wardrobe. Known for its vibrant colors and iconic logo, the brand specializes in preppy silhouettes, featuring tailored fits and high-quality materials that marry comfort with sophistication. From casual weekends to polished work environments, Hilfiger’s designs effortlessly transition through various occasions, making it a favorite for style-conscious individuals.
Brands like Polo Ralph Lauren and Calvin Klein mirror this ethos with their streamlined designs and commitment to timeless elegance. Lacoste adds a sporty twist with its signature polo shirts, while Nautica embraces a nautical flair that speaks to adventure and leisure. Each of these brands carries forward the same spirit of polished casual style, making them perfect companions to the Hilfiger aesthetic. Dive into our curated list to discover even more brands that echo this enduring style and craftsmanship.
J. Crew is an American clothing brand known for its classic, preppy aesthetic and wide range of clothing and accessories for men, women and children.
With its origins in American sportswear, GANT is now a global brand known for its classic, preppy clothing that includes button-down shirts, chinos, and knitwear. Combining European sophistication with American practicality, GANT's collections cater to men, women, and children who appreciate quality and timeless style. The brand also offers home furnishings and accessories.
Levi's is a classic American brand known for its iconic denim jeans, as well as other casual and workwear clothing.
Ted Baker is a British fashion brand known for its quirky yet sophisticated clothing and accessories with a focus on prints and patterns.
Banana Republic (owned by Gap Inc.) is known for its contemporary, professional clothing for both men and women. Their collections include a mix of modern workwear, stylish casual attire, and versatile accessories, making it easy to combine for a polished and sophisticated look.
Massimo Dutti is a major Spanish clothing retailer (700 stores worldwide) offering a classic, timeless collection of pieces.
Every brand in our lists earns a Similarity Score, showing how closely it aligns with the featured label. We evaluate each through four core pillars outside of certain intangible traits:
• Style (40–50%): overall aesthetic and silhouette
• Fit (20–30%): tailoring, proportion, and ease
• Color (10–20%): tone and palette choices
• Price (10–20%): accessibility and value
Think a brand feels off? We’d love your take [share feedback →]
Done exploring brands like Tommy Hilfiger? Head over to our full brand discovery hub or check out other curated guides for more style inspiration.
