Brand profile

MAAP Cycling

Melbourne-founded cycling apparel brand known for race-fit bibshorts, muted graphic colourways and technical outerwear for road and gravel riding.

MelbourneOrigin
UnisexFocus
Athleisure / SportswearStyle
$$$Price

14 brands like MAAP Cycling like Pas Normal Studios, Pedaled, Rapha →

A man wearing honey color t-shirt

What to know about MAAP Cycling

Race kit, not casual cycling

The line centres on race-fit bibshorts built on the pattern developed at launch in 2014, and the brand supplies WorldTour-level racing teams.

Muted colour over loud sponsor graphics

Jerseys, thermal kit and packable outerwear come in restrained, graphic-led colourways rather than the busy print language common to cycling apparel.

Garage start, now global

Founded by Jarrad Smith and Oliver Cousins in a Melbourne garage, it now sells mainly into the US, UK, Germany and South East Asia and runs MAAP LaB stores, including one in Berlin's Mitte.

Known forCyclingActivewear & Outdoor

How MAAP Cycling fits

Overall fit

runs small

MAAP kit is cut with a European race fit that hugs the body, so many riders find it runs small and size up for comfort.

Tip: Consider sizing up unless you have a lean, athletic build and want a true race fit.

race fitruns smallsnugsize upathletic cut

Medium confidence · based on 15 sources

By category

CategoryRunsShapeSize advice
Jacketsslightly smallslim race-orientedSize up if you plan to layer underneath the packable outerwear.
T-shirts & graphic teestrue to sizeregular casualThe off-bike tees fit closer to standard, so take your usual size.

Directional fit consensus summarized from public sources with AI — a starting point, not a guarantee. Confirm with the product's own measurements before buying.

A man wearing a Pedaled cycling outfit in beige and brown84% match

Pedaled

$$$Tokyo, Japan

PEdALED is a Tokyo-founded, Milan-based cycling label making minimalist road and bikepacking apparel in technical fabrics.

What changes: More adventure/gravel and off-bike lifestyle focus

A man wearing a Rapha tight black cycling shirt83% match

Rapha

$$$Outdoor / TechnicalLondon, United Kingdom

Both Rapha and MAAP Cycling focus on high-performance cycling apparel with sleek, technical designs.

What changes: Classic road-club identity rather than graphic colourways

A man wearing veridian color training ls jersey80% match

Pedla

$$$Outdoor / TechnicalMelbourne, Australia

Pedla shares a commitment to high-performance cycling gear with a stylish twist, similar to MAAP.

What changes: Smaller drops, less off-bike range and retail presence

MAAP Cycling fit questions

Does MAAP Cycling run big or small?

MAAP Cycling runs small. Consider sizing up unless you have a lean, athletic build and want a true race fit. MAAP kit is cut with a European race fit that hugs the body, so many riders find it runs small and size up for comfort.

How does MAAP Cycling fit?

MAAP kit is cut with a European race fit that hugs the body, so many riders find it runs small and size up for comfort. Overall shape: race/athletic.

How do MAAP Cycling jackets fit?

MAAP Cycling jackets fits slightly small. Size up if you plan to layer underneath the packable outerwear. Shape: slim race-oriented.

How do MAAP Cycling t-shirts & graphic tees fit?

MAAP Cycling t-shirts & graphic tees fits true to size. The off-bike tees fit closer to standard, so take your usual size. Shape: regular casual.

Brand facts

MAAP is a Melbourne cycling apparel label founded in 2014 by Jarrad Smith and Oliver Cousins, who started out of Smith's garage. The range is built around race-fit bibshorts, still based on the pattern developed at launch, plus jerseys, thermal kit and packable outerwear in muted, graphic-led colourways. The brand also makes off-bike pieces and runs MAAP LaB concept stores, including one in Berlin's Mitte district. Its largest markets are the US, UK, Germany and South East Asia, and it supplies WorldTour-level racing.

Founded
2014
Origin
Melbourne, Australia
Made in
Italy
Price
$$$
Focus
Unisex
Facts checked
September 2026
Styles
Athleisure / Sportswear, Minimalist / Contemporary, Techwear

MAAP Cycling is featured in

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