Randomevent

Randomevent is a Chinese streetwear brand and concept-store operator that began as an online-only label from Wuxi and opened its first physical shop on Yuyuan Lu in Shanghai. Its output is casual, graphic-led streetwear, sold in its own stores alongside stocked international labels in a brand-plus-retail format. Randomevent became one of the most visible names in local streetwear from around 2017 and has produced collaborations with New Balance (2018), Vans (2019), Dickies and Puma. It continues to expand offline, adding a store at the Aranya resort near Qinhuangdao in July 2024.