76% matchG.O.D. (Goods of Desire)
Local-language wordplay and Chinese iconography on graphics
What changes: More souvenir/homeware lifestyle than cut-and-sew streetwear
Brand profile
Roaringwild
Shenzhen streetwear label founded in 2010 by six college friends, building graphic apparel around Chinese characters, calligraphy and philosophy.
ShenzhenOrigin
UnisexFocus
StreetwearStyle
$$Price
4 brands like Roaringwild like G.O.D. (Goods of Desire), Subcrew Hong Kong, clotechnow →
What to know about Roaringwild
Chinese characters do the graphic work
Prints and motifs pull from Chinese characters, calligraphy and philosophy, applied across graphic tees, hoodies, shirting and work jackets.
Same six founders since 2010
Started by six university friends in Shenzhen, including CY, MIMI, QIAO and REIKA, who still run the label today.
A guochao label with physical stores
Part of the homegrown Chinese guochao wave, selling direct through its own site and standalone shops in Shenzhen and Shanghai.
If you like Roaringwild
76% match
74% matchSubcrew Hong Kong
Greater China streetwear with work-jacket outerwear focus
What changes: Pricier, harder military-workwear styling
66% matchclotechnow
Another Chinese-market DTC label, techwear-leaning
What changes: Cyberpunk shells instead of graphic tees and calligraphy
64% matchWTAPS
The Japanese military-workwear template guochao brands cite
What changes: Much higher price and deeper construction detail
Brand facts
ROARINGWILD is a Shenzhen streetwear label founded in 2010 by six university friends, including CY, MIMI, QIAO and REIKA, who still run it. Collections draw on Chinese characters, calligraphy and philosophy, applied to graphic T-shirts, hoodies, sweaters, shirting, work jackets and wide-cut trousers, with hats, belts and socks alongside. The brand is a fixture of the guochao wave of homegrown Chinese labels and sells through standalone stores in Shenzhen and Shanghai, including a Shanghai space designed by studio Domani, plus its own site.
- Founded
- 2010
- Origin
- Shenzhen, China
- Price
- $$
- Focus
- Unisex
- Facts checked
- September 2026
- Styles
- Streetwear, Workwear / Heritage, Techwear