A man wearing a Daily Paper outfit with a grey jacket and white shirt

Daily Paper

$$
StyleStreetwearAthleisure / SportswearMinimalist / Contemporary
Known forHoodies & sweatshirtsT-shirts & graphic tees
Origin · Amsterdam, NetherlandsMade in · EuropeFounded · 2012

Daily Paper is an Amsterdam label founded in 2012 by Hussein Suleiman, Jefferson Osei and Abderrahmane Trabsini, who started it as a culture blog in 2008 before selling t-shirts as merchandise. The three founders, of Somali, Ghanaian and Moroccan heritage, build collections around African references translated into contemporary streetwear: graphic tees, logo hoodies, tracksuits, printed shirting and outerwear. The brand remains independent and founder-run, sells through its own stores and e-commerce alongside wholesale accounts, and prices most pieces in the mid range.

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