Brand profile

Daisy Street

Manchester-based online womenswear brand selling low-priced Y2K- and 90s-inspired graphic tees, hoodies, dresses and licensed character collections.

ManchesterOrigin
WomenswearFocus
Y2KStyle
$Price

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A woman wearing Daisy Street the 1975 black she's american print

What to know about Daisy Street

Licensed graphics do the talking

The range runs on Y2K and 1990s references, retro prints and pop-culture licences, including a Powerpuff Girls character collection, mostly on tees, hoodies and cropped tops.

High-street prices, teen customer

Everything is priced at high-street levels for teens and early-twenties shoppers, sold online through its own site and wholesale partners such as ASOS rather than in its own stores.

Independent since 2011

The Manchester label has taken no outside funding and remains independently run, covering dresses, skirts, trousers and accessories alongside its core tops.

If you like Daisy Street

A woman wearing an I Am Gia outfit featuring torn up jeans and a black top66% match

I Am Gia

$$Going outMelbourne, Australia

Y2K going-out wear with a bolder, cutout edge

What changes: Mid-price, no graphics or licensed prints

Brand facts

Daisy Street is an online-first womenswear label based in Manchester, England, selling directly and through wholesale partners including ASOS. The range covers graphic T-shirts, hoodies and sweatshirts, cropped tops, dresses, skirts, trousers and accessories, priced for a teen and early-twenties customer at high-street levels. The look leans on Y2K and 1990s references, retro prints and licensed pop-culture graphics — the brand has produced character collections such as a Powerpuff Girls line. No outside funding has been raised and the company remains independently run.

Founded
2011
Origin
Manchester, United Kingdom
Made in
Asia
Price
$
Focus
Womenswear
Facts checked
September 2026
Styles
Y2K, Streetwear, Punk / Grunge / Goth

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