Brand profile

G-Star RAW

Dutch denim label founded in Amsterdam in 1989, known for raw untreated denim and 3D military-influenced construction; owned by WHP Global since 2023.

AmsterdamOrigin
UnisexFocus
StreetwearStyle
$$Price

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A man wearing G-Star RAW denim outfit with jacket and pants

What to know about G-Star RAW

Raw denim was the founding bet

G-Star built its name on untreated raw denim from 1996, selling jeans meant to be broken in by the wearer rather than pre-washed and distressed at the factory.

Three-dimensional cuts, not flat jeans

Military-influenced construction defines the fit, most visibly in the twisted-seam Elwood jean, the silhouette the label is still identified with.

Denim core, workwear periphery

Beyond jeans the range runs to workwear jackets, cargos and graphic tees, sitting in the mid tier between mall denim and specialist Japanese raw labels.

How G-Star RAW fits

Overall fit

slightly small

G-Star is widely described as cutting on the slim, European side, so a lot of buyers end up sizing up in tops and in the slimmer jean fits, while the brand's relaxed/cargo and oversized lines fit closer to expectation.

Tip: Most shoppers do best taking one size up in tops and, for slim jeans, one waist size up from their measured waist if they want comfort.

European slim cutsize up in topstapered legtight through thighsraw denim needs breaking in

Medium confidence · based on 14 sources

By category

CategoryRunsShapeSize advice
Hoodies & sweatshirtsslightly smalltrim regular fit with a narrower shoulder and sleeve than typical streetwear hoodiesSize up one for layering or a relaxed drape.
Shirts & overshirtsslightly smallslim, darted, tapered at the waist; workshirts a bit roomierSize up if you have a broader chest or prefer to wear it open over a tee.
Trousers & pantstrue to sizecargos and workwear pants range from tapered slim to genuinely relaxed depending on the modelBuy your usual waist and check the model name, since fits swing from skinny-tapered to wide.
Jeans & denimslightly smallslim to skinny through hip and thigh in core fits (3301, Revend, Skinny); Elwood and Type 49 read more relaxed/anti-fitTake your true waist in the stretch fits but consider one waist up in rigid/raw denim, which starts tight and relaxes with wear.
Jacketsslightly smallstructured, articulated denim and bomber shapes cut close through the shoulders and bicepsSize up one if you plan to wear a hoodie or knit underneath.
T-shirts & graphic teesruns smallslim/close-fitting through chest and sleeve on standard fits; 'loose' and boxy lines run truerSize up one, or look specifically for the loose/relaxed fit labels if you dislike a clingy tee.

Directional fit consensus summarized from public sources with AI — a starting point, not a guarantee. Confirm with the product's own measurements before buying.

G-Star RAW fit questions

Does G-Star RAW run big or small?

G-Star RAW fits slightly small. Most shoppers do best taking one size up in tops and, for slim jeans, one waist size up from their measured waist if they want comfort. G-Star is widely described as cutting on the slim, European side, so a lot of buyers end up sizing up in tops and in the slimmer jean fits, while the brand's relaxed/cargo and oversized lines fit closer to expectation.

How does G-Star RAW fit?

G-Star is widely described as cutting on the slim, European side, so a lot of buyers end up sizing up in tops and in the slimmer jean fits, while the brand's relaxed/cargo and oversized lines fit closer to expectation. Overall shape: predominantly slim and body-following, with 3D-shaped, articulated cuts rather than straight tubes.

How do G-Star RAW hoodies & sweatshirts fit?

G-Star RAW hoodies & sweatshirts fits slightly small. Size up one for layering or a relaxed drape. Shape: trim regular fit with a narrower shoulder and sleeve than typical streetwear hoodies.

How do G-Star RAW shirts & overshirts fit?

G-Star RAW shirts & overshirts fits slightly small. Size up if you have a broader chest or prefer to wear it open over a tee. Shape: slim, darted, tapered at the waist; workshirts a bit roomier.

How do G-Star RAW trousers & pants fit?

G-Star RAW trousers & pants fits true to size. Buy your usual waist and check the model name, since fits swing from skinny-tapered to wide. Shape: cargos and workwear pants range from tapered slim to genuinely relaxed depending on the model.

Brand facts

G-STAR, long known as G-Star RAW, is a Dutch denim label founded in Amsterdam in 1989 by Jos van Tilburg, originally under the name Gap Star before renaming for international expansion. It built its reputation on untreated raw denim, launched in 1996, and on three-dimensional, military-influenced construction, with the twisted-seam Elwood jean as its defining silhouette. The range spans jeans, workwear jackets, cargos and graphic tees. US brand-management firm WHP Global acquired the company in December 2023 and has since shortened the marque to G-STAR.

Founded
1989
Origin
Amsterdam, Netherlands
Made in
China, Bangladesh, India, Vietnam
Price
$$
Focus
Unisex
Facts checked
September 2026
Styles
Streetwear, Workwear / Heritage, Minimalist / Contemporary

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