Brand profile

Hosbjerg

Copenhagen womenswear label mixing Scandinavian ease with bold prints, colour and a sporty, playful attitude at accessible contemporary prices.

CopenhagenOrigin
Minimalist / ContemporaryStyle
$$Price

Similar to Outdoor Voices, VAARA, Alo

A woman wearing a pistachio green Hosbjerg jacket with blue striped shorts and white sandals

What to know about Hosbjerg

Colour and print, not Copenhagen beige

Hosbjerg deliberately works against Danish minimalism, building dresses, tops, knitwear and trousers around bright colours, punchy prints and odd details.

A badminton pro's design logic

Founder Camilla Hosbjerg played professional badminton, and that sport-world energy shows up as athletic, playful shapes cut with Scandinavian ease.

Mid-price by founding intent

The label was started in 2014 on a mission of well-made clothes at accessible prices, and sells direct online plus through retailers like END., which stocks around 85 pieces.

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Brand facts

Hosbjerg is a Copenhagen womenswear label founded in 2014 by Camilla Hosbjerg, a former professional badminton player who channels sport-world energy into contemporary clothing. The brand deliberately steps away from Danish minimalism, using bright colours, punchy prints and unexpected details across dresses, tops, knitwear and trousers, built on a founding mission of well-made garments at accessible prices. Collections pair Scandinavian ease with athletic, playful confidence. Hosbjerg sells direct online and through international retailers including END. Clothing, which carries roughly 85 pieces. No ownership change or insolvency has been reported.

Founded
2014
Origin
Copenhagen, Denmark
Price
$$
Facts checked
August 2026
Styles
Minimalist / Contemporary, Athleisure / Sportswear

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