hummel
hummel is a Danish sportswear label founded in 1923 in Hamburg, Germany by Albrecht and Ludwig Messmer, now headquartered on the Aarhus docks and owned by Christian Stadil's Thornico Group, which bought the company in 1999. Its chevron-striped kit heritage spans football and handball teamwear, national federations and clubs, alongside lifestyle lines hummel Sport Style and the sneaker-focused hummel HIVE, plus sibling brands Newline and HALO. Archive tracksuits, retro jerseys and terrace-ready trainers anchor the streetwear-facing offer.
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