95% matchHawaiian Island Creations
Highly similar in style, silhouette, fit, and materials.
Hurley
StyleStreetwearSkatewearAthleisure / Sportswear
Known forSwimwearT-shirts & graphic tees
Hurley is a California surf and lifestyle label founded by shaper Bob Hurley, who started Hurley Surfboards in 1979 and launched the apparel brand in 1999 after years as Billabong's US licensee. Nike bought it in 2002 and sold it to New York brand-management firm Bluestar Alliance in December 2019; the brand now operates through licensees, including Mamiye Brothers for women's sportswear and activewear from spring 2025 and InMocean for swim. Core product is boardshorts, Phantom stretch swim trunks, graphic tees, fleece and youth apparel.
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How Hurley fits
| Category | Runs | Shape | Length | Size advice | Confidence |
|---|---|---|---|---|---|
| Hoodies & sweatshirts | true to size | relaxed, roomy through the chest and sleeves | regular | Order your usual size; there's already enough room for a tee underneath. | medium |
| Shirts & overshirts | true to size | regular to relaxed surf-woven cut, not slim | regular, designed to be worn untucked | Take your normal size, or size down if you want a trimmer silhouette. | low |
| Trousers & pants | true to size | straight, casual walk-short and chino/jogger cuts | regular | Go with your measured waist; the leg is straight rather than tapered. | low |
| Jackets | slightly large | relaxed, layering-friendly through the body | regular | Consider your usual size, or size down if you plan to wear it over just a tee. | low |
| T-shirts & graphic tees | true to size | regular, slightly straight through the body rather than boxy | regular to slightly long — often sits below the belt line | Stick with your normal size; size down only if you dislike extra body length. | medium |
Does Hurley run big or small?
Hurley fits true to size. Take your usual US size, but consider sizing up if you want a genuinely loose fit or if you're between waist sizes in boardshorts. Most shoppers report Hurley fits close to standard US sizing, with tees and fleece cut fairly generously in length while boardshorts and swim trunks tend to feel a touch snug in the waist, and consistency has reportedly become more variable since the brand moved to licensee production.
How does Hurley fit?
Most shoppers report Hurley fits close to standard US sizing, with tees and fleece cut fairly generously in length while boardshorts and swim trunks tend to feel a touch snug in the waist, and consistency has reportedly become more variable since the brand moved to licensee production. Overall shape: regular to slightly athletic through the chest and shoulders, with a relaxed surf-casual cut on fleece and wovens.
How do Hurley hoodies & sweatshirts fit?
Hurley hoodies & sweatshirts fits true to size. Order your usual size; there's already enough room for a tee underneath. Shape: relaxed, roomy through the chest and sleeves.
How do Hurley shirts & overshirts fit?
Hurley shirts & overshirts fits true to size. Take your normal size, or size down if you want a trimmer silhouette. Shape: regular to relaxed surf-woven cut, not slim.
How do Hurley trousers & pants fit?
Hurley trousers & pants fits true to size. Go with your measured waist; the leg is straight rather than tapered. Shape: straight, casual walk-short and chino/jogger cuts.
Directional fit consensus summarized from public sources with AI — a starting point, not a guarantee. Confirm with the product's own measurements before buying.
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