86% matchBeams Plus
Tokyo take on military/workwear archetypes, Japan-made
Brand profile
Tokyo menswear label reworking military and workwear archetypes into muted, Japan-made daily essentials with an obsessive focus on fabric and dyeing.
Similar to Beams Plus, Universal Works, Nanamica →

Chida reworks M-65 jackets, cargo trousers and traditional tailoring into relaxed clothing rather than reproduction, keeping the shapes recognisable but looser.
Fabrics are washed, over-dyed or oil-cut in muted tones, so garments read worn-in on arrival instead of relying on branding or hardware.
Weaving, dyeing and sewing all happen in Japan; the label only debuted abroad in 2013 and opened its own online store in 2023, so it circulates mainly through select stockists.
86% matchTokyo take on military/workwear archetypes, Japan-made
80% matchRelaxed workwear reworks in muted, textured fabrics
76% match
72% matchSoftly tailored workwear jackets in muted British cloth
SAGE DE CRET is a Japanese menswear label founded in 2001 by designer Kimitoshi Chida, its name fusing the French words for sensible and decree. The brand reworks military, workwear and traditional menswear references into relaxed daily clothing, with weaving, dyeing and sewing carried out in Japan. Signatures include reinterpreted M-65 jackets, cargo trousers and washed, over-dyed or oil-cut fabrics in muted tones. It made its international debut in 2013, launched its first official online store in August 2023, and stocks select retailers worldwide.
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