78% matchBrand profile
Shoe The Bear
Danish footwear label since 2007, pairing minimalist Scandinavian design with chunky, Y2K-tinged leather boots, loafers and sneakers.
Similar to GANNI, Norse Projects, Cos →

What to know about Shoe The Bear
Started with street art on canvas
Founded in Aarhus in 2007 fusing street art with canvas sneakers, the label later moved into leather and suede boots, loafers and sandals.
Scandinavian lines with Y2K bulk
Neutral palettes and clean shapes are offset by chunky volume, padding and Y2K-influenced color, so the minimalism rarely reads plain.
Designed Denmark, made Portugal and Asia
Design happens in Denmark with production split between Portuguese and Asian makers; the brand holds Leather Working Group membership, at roughly $100-250.
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Brand facts
Shoe The Bear is a Danish footwear label founded in 2007 by Thomas Frederiksen and Jakob Fuglsang, which began by fusing street art with canvas sneakers before broadening into leather and suede. The brand designs men's and women's boots, loafers, sandals and sneakers in Denmark, producing with makers in Portugal and Asia, and holds Leather Working Group membership. Collections favor clean Scandinavian lines and neutral palettes, offset by chunky volume, padding and Y2K-influenced color. Distribution spans owned regional webstores plus wholesale accounts including STAG Provisions and gravitypope. Mainline prices typically run roughly $100-250.
- Founded
- 2007
- Origin
- Aarhus, Denmark
- Price
- $$
- Facts checked
- August 2026
- Styles
- Minimalist / Contemporary, Y2K
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