87% matchLazy Oaf
Cartoon-graphic, bold-colour playfulness in knitwear
What changes: UK-made-feel, womenswear-led and pricier
Brand profile
Los Angeles streetwear label founded in 2017 by YouTuber Hila Klein, known for colorblocked pastel knitwear carrying a teddy bear patch.

Teddy Fresh is a Los Angeles streetwear label founded in 2017 by Hila Klein, co-creator of the YouTube channel h3h3Productions. The range centers on colorblocked knit sweaters, hoodies, jackets, T-shirts, pants and accessories in pastel and primary palettes, most carrying the brand's teddy bear logo patch. Collections draw on 1980s and 1990s silhouettes and frequently use licensed cartoon and character graphics. Distribution runs through the brand's own webstore plus Zumiez, which began stocking the label nationwide in 2018. Most pieces fall between roughly $25 and $100.
Overall fit
true to size
Most shoppers find Teddy Fresh pieces run true to size with a relaxed, boxy streetwear cut inspired by 80s/90s silhouettes.
Tip: Order your usual size for a relaxed fit; size down if you prefer a trimmer look.
Medium confidence · based on 12 sources
By category
| Category | Runs | Shape | Size advice |
|---|---|---|---|
| Hoodies & sweatshirts | true to size | boxy and relaxed | Take your normal size; size up only if you want extra-oversized layering room. |
| T-shirts & graphic tees | true to size | relaxed, slightly boxy | Stick with your usual size for a relaxed drape. |
| Jackets | true to size | boxy, roomy | Order your normal size, allowing room for layering underneath. |
| Trousers & pants | true to size | relaxed | Choose your usual waist size for a relaxed fit. |
Directional fit consensus summarized from public sources with AI — a starting point, not a guarantee. Confirm with the product's own measurements before buying.
87% matchCartoon-graphic, bold-colour playfulness in knitwear
What changes: UK-made-feel, womenswear-led and pricier
78% matchLicensed anime and cartoon graphics, LA-based
What changes: Tee/hoodie focus, no colorblock knitwear
74% matchSmiley/tie-dye colour play with pop-culture bootlegs
What changes: Meme-driven hype drops rather than cozy knits
70% matchCharacter-collab casualwear in bright, cheerful palettes
What changes: Asia-focused retail, broader basics range
Teddy Fresh fits true to size. Order your usual size for a relaxed fit; size down if you prefer a trimmer look. Most shoppers find Teddy Fresh pieces run true to size with a relaxed, boxy streetwear cut inspired by 80s/90s silhouettes.
Most shoppers find Teddy Fresh pieces run true to size with a relaxed, boxy streetwear cut inspired by 80s/90s silhouettes. Overall shape: boxy, relaxed streetwear silhouettes.
Teddy Fresh hoodies & sweatshirts fits true to size. Take your normal size; size up only if you want extra-oversized layering room. Shape: boxy and relaxed.
Teddy Fresh t-shirts & graphic tees fits true to size. Stick with your usual size for a relaxed drape. Shape: relaxed, slightly boxy.
Teddy Fresh jackets fits true to size. Order your normal size, allowing room for layering underneath. Shape: boxy, roomy.