
Puma
German sportswear company making football, running and motorsport gear plus retro lifestyle sneakers such as the Suede, Palermo and Speedcat.
Why it's similar. Rudolf Dassler founded Puma in 1948 in the same Herzogenaurach town after splitting from his brother Adi, and the Suede and Palermo answer Samba and Gazelle directly.
What changes. Smaller scale, more discount-led distribution



