Cheaper alternatives to The Row.

● Updated July 2026 · 7 ranked picks
A man wearing a navy blue turtle neck with a wool green blazer by The Row

Want the The Row. look for less? These 7 brands match closely on style, silhouette and category while sitting at a lower price tier — ranked by overall similarity.

A woman wearing an all brown Max Brown outfit with a fleece overcoat
#10

Max Mara

80% match
Luxury$$$$ · CheaperReggio Emilia, Italy · est. 1951

Max Mara is an Italian luxury fashion brand that is known for its timeless and sophisticated designs. The brand is particularly renowned for its high-quality coats and outerwear.

Why it's similar. Max Mara provides tailored silhouettes and elegant designs that resonate with The Row's upscale fashion sensibility.

A man wearing a dark Brown Nanushka overcoat with matching pants and a fur hat
#12

Nanushka

$$$$ · CheaperBudapest, Hungary · est. 2006Made in Europe

Nanushka is a contemporary fashion brand that is known for its effortless, yet sophisticated style.

A man bundled up wearing a dark grey COS jacket, scarf and pants walking in the snow
#15

Cos

$$ · CheaperLondon, UK · est. 2007Made in Spain

Cos (“Collection Of Style”) is known for its minimalist design influenced by Scandinavian and Japanese timeless style. They're a more seasonal and mature alternative to parent company H&M's fast-fashion approach.

Common questions
What are the best cheaper alternatives to The Row.?

Max Mara, Nanushka, Balenciaga lead our ranking. Want the The Row. look for less? These 7 brands match closely on style, silhouette and category while sitting at a lower price tier — ranked by overall similarity.