More premium alternatives to Weekday

Updated August 2026 · 10 ranked picks
A person wearing a Weekday bright purple sweater, navy blue scarf, denim pants and red and black loafers

Looking to step up from Weekday? These 10 brands share the aesthetic but bring elevated materials, construction and a higher price tier — ranked by overall similarity.

A woman wearing Jenni Kayne olive cove dress
#6

Jenni Kayne

$$$ · More premiumLos Angeles, United States · est. 2002Made in USA, China.

Los Angeles lifestyle label making pared-back California wardrobe staples in cashmere, linen and leather, plus home goods and Oak Essentials skin care.

Why it's similar. Shares Weekday's relaxed, neutral-palette silhouette — cocoon cardigans, wide-leg trousers, ribbed knits — but at med-high LA prices rather than Weekday's low-to-mid denim positioning.

A man wearing olive green Merely Made natural dyed lazy over shirt
#7

Merely Made

83% match
Minimalist$$$ · More premiumSeoul, South Korea · est. 2018Made in USA

Seoul label founded in 2018 by Hong Loco, making minimalist, fabric-led menswear with relaxed modern tailoring in muted neutral palettes.

Why it's similar. Aligns with Weekday on minimalist style, relaxed and structured silhouettes, neutral palette, and sustainable materials. Shares a focus on eco-friendly fashion.

A woman wearing Toteme paneled leather dress bark
#10

Toteme

78% match
Minimalist$$$$ · More premiumStockholm, Sweden · est. 2014Made in Italy, Portugal

Stockholm-based label from Elin Kling and Karl Lindman making minimalist, neutral-toned wardrobe staples, tailoring and its signature monogram scarf.

Why it's similar. Toteme shares a minimalist style and Swedish origin with Weekday, emphasizing neutral palettes and high-quality materials.

A woman wearing Cuyana wool cashmere sweater coat
#11

Cuyana

$$$ · More premiumSan Francisco, United States · est. 2011Made in USA, Europe

San Francisco label making "fewer, better" women's leather bags, knitwear and wardrobe essentials in restrained neutral palettes.

Why it's similar. A 'fewer, better' essentials label in restrained neutrals; the pared-back look overlaps with Weekday, though Cuyana centres on leather bags and premium knitwear.

A woman wearing BIRROT black car coat
#12

BIRROT

$$$ · More premiumCopenhagen, Denmark · est. 2018Made in South Korea

Copenhagen womenswear label from Korean designers Min Kim and Sey Hong, blending Korean pattern-making with Scandinavian minimalism in technical fabrics.

Why it's similar. Copenhagen womenswear pairing Korean pattern-making with Scandinavian minimalism — the same Nordic muted-tonal register as Weekday, pitched at a med-high contemporary price.

A woman wearing Lunya deep blue washable silk wrap dress
#13

Lunya

$$$ · More premiumSanta Monica, United States · est. 2012Made in USA

American sleepwear label known for washable silk pajamas and loungewear, acquired by New York intimates firm Dana-co in June 2026.

Why it's similar. Minimalist loungewear in washable silk, Pima cotton and cashmere for the off-duty end of a Weekday wardrobe; now owned by Dana-co following its June 2026 acquisition.

A woman wearing Viktoria & Woods black juilliard shirt dress
#14

Viktoria & Woods

$$$ · More premiumMelbourne, Australia · est. 2004

Melbourne label making pared-back Australian womenswear, rooted in merino knitwear and extending into denim, tailoring and outerwear.

Why it's similar. Melbourne label built on relaxed silhouettes and natural fibres — merino knitwear, premium denim and jersey basics — a more expensive take on Weekday's easy staples.

A woman wearing Joseph white poplin dania dress
#16

Joseph

$$$$ · More premiumLondon, United Kingdom · est. 1966Made in Europe, Asia

London fashion house founded in 1966, known for luxury essentials: cashmere knitwear, silk shirting, tailored trousers and minimal outerwear.

Why it's similar. London house doing the same clean, fabric-led wardrobe essentials Weekday gestures at — cashmere knits, tailored trousers, minimal outerwear — at a genuinely high price tier.

A man sitting and wearing an ISTO green jacket, beige pants and black shoes
#19

ISTO

$$ · More premiumLisbon, Portugal · est. 2017

Lisbon menswear label making transparently priced, Portuguese-made wardrobe staples, from heavyweight T-shirts and oxford shirts to chinos and outerwear.

Why it's similar. Lisbon menswear selling muted, logo-free staples — heavyweight tees, oxfords, chinos — with published cost breakdowns; mid-priced and Portuguese-made.

A man standing outside wearing a Oak + Fort all-white and cream outfit with salomon shoes
#24

Oak + Fort

$$ · More premiumVancouver, Canada · est. 2010Made in Asia

Vancouver minimalist apparel and home brand, trading through a 2025 CCAA restructuring aimed at fewer stores and a stronger e-commerce business.

Why it's similar. Vancouver minimalist label in muted neutrals — oversized blazers, wide-leg trousers, relaxed shirting — trading through a 2025 CCAA restructuring focused on e-commerce.

Common questions
What are the best premium alternatives to Weekday?

Jenni Kayne, Merely Made, Toteme lead our ranking. Looking to step up from Weekday? These 10 brands share the aesthetic but bring elevated materials, construction and a higher price tier — ranked by overall similarity.