A man wearing A Kind of Guise green wool sweatshirt and a green corduroy pants with black shoes

A Kind of Guise

$$$
StyleMinimalist / ContemporaryWorkwear / HeritageQuiet luxury
Known forShirts & overshirtsSweaters & knitwear
Origin · Munich, GermanyMade in · GermanyFounded · 2009

A Kind of Guise is a Munich menswear label founded in 2009 by Yasar Ceviker and Susi Streich, which began with a small run of leather bags made as a student project. It designs relaxed tailoring, camp-collar and overshirt styles, outerwear and fine cotton and wool knitwear, produced largely in Europe. Seasonal collections are built around travel narratives, alongside a year-round Permanents line of core pieces. The brand opened its first flagship store on Amiraplatz in central Munich in October 2024 and sells through its own site and stockists including END.

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How A Kind of Guise fits
CategoryRunsShapeLengthSize adviceConfidence
Hoodies & sweatshirtsslightly largerelaxed sweat and knit shapes with a soft shoulderregularTrue to size works for a relaxed look; size down for something closer to the body.low
Shirts & overshirtsruns largeboxy camp-collar and overshirt silhouettes with wide armholes and dropped shouldersregular body length, easy to wear untuckedSize down one for a normal shirt fit; stay true to size only if you want a deliberately loose, drapey look.medium
Trousers & pantsslightly largerelaxed, pleated or straight through the thighregular to slightly long, often intended to break or be hemmedStick with your true waist size but expect a roomy leg; hemming is commonly needed.medium
Jacketsruns largesoft, unstructured outerwear with room for layeringregular to slightly longSize down if you plan to wear it over just a tee or shirt, true to size for heavy layering.medium
T-shirts & graphic teesslightly largerelaxed straight body, not skin-closeregularTake your usual size for a modern relaxed tee, or size down if you prefer a fitted knit.low
Does A Kind of Guise run big or small?

A Kind of Guise runs large. Most people are best served taking one size down from their usual, unless they specifically want the intended oversized drape. A Kind of Guise is widely described as cutting on the roomy, relaxed side, so shoppers who want a closer fit typically go a size below their normal.

How does A Kind of Guise fit?

A Kind of Guise is widely described as cutting on the roomy, relaxed side, so shoppers who want a closer fit typically go a size below their normal. Overall shape: relaxed and often boxy, with dropped or extended shoulders on shirting and outerwear.

How do A Kind of Guise hoodies & sweatshirts fit?

A Kind of Guise hoodies & sweatshirts fits slightly large. True to size works for a relaxed look; size down for something closer to the body. Shape: relaxed sweat and knit shapes with a soft shoulder.

How do A Kind of Guise shirts & overshirts fit?

A Kind of Guise shirts & overshirts runs large. Size down one for a normal shirt fit; stay true to size only if you want a deliberately loose, drapey look. Shape: boxy camp-collar and overshirt silhouettes with wide armholes and dropped shoulders.

How do A Kind of Guise trousers & pants fit?

A Kind of Guise trousers & pants fits slightly large. Stick with your true waist size but expect a roomy leg; hemming is commonly needed. Shape: relaxed, pleated or straight through the thigh.

Directional fit consensus summarized from public sources with AI — a starting point, not a guarantee. Confirm with the product's own measurements before buying.

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