Brand profile

COOR

Seoul contemporary label founded in 2017, making minimalist outerwear-led menswear and womenswear now sold globally through SSENSE.

SeoulOrigin
UnisexFocus
Minimalist / ContemporaryStyle
$$$Price

4 brands like COOR like stein, Auralee, NN07 →

A man wearing a navy COOR blouson jacket with grey jeansCOOR — Gray Washed Cutoff Denim ShortsCOOR — Brown Guayabera Tape Half Shirt

What to know about COOR

COOR is a Seoul-based contemporary label founded in 2017, its name short for "Common Origins." The brand builds collections around outerwear, pairing clean lines, understated silhouettes and considered tailoring with versatile everyday staples for men and women. It grew through South Korea's Musinsa platform, receiving production funding and management support before expanding into department stores, Tokyo pop-ups and international wholesale. SSENSE currently carries roughly 100 pieces spanning jackets, coats, knitwear and trousers, priced in the contemporary designer range. The company remains independently operated with no reported ownership change.

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Available atSSENSE

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stein

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Genderless minimal tailoring in odd Japanese fabrics

What changes: More conceptual, higher price and narrower range

Brand facts

Founded
2017
Origin
Seoul, South Korea
Price
$$$
Typical prices
Jackets $394–$661 · Trousers $181–$201 · Shirts $139–$219
Focus
Unisex
Styles
Minimalist / Contemporary, Quiet luxury

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