Brand profile

Farm RIO

Brazilian womenswear label known for bold tropical prints and carioca-inspired dresses, now the flagship brand of fashion group Azzas 2154.

Rio de JaneiroOrigin
WomenswearFocus
Minimalist / ContemporaryStyle
$$$Price

32 brands like Farm RIO like Alemais, Rixo, Pitusa →

A woman wearing Farm RIO off-white flowers beach midi dress

What to know about Farm RIO

Farm Rio makes print-led womenswear rooted in carioca beach culture: maxi and midi dresses, cotton co-ords, crochet, swim and accessories in tropical florals, fruit and animal motifs, with around 700 new prints developed yearly by an in-house collective of Brazilian creatives. Kátia Barros and Marcello Bastos founded it in 1997 at an independent Rio fashion market; it now runs over 100 Brazilian stores plus international retail. Parent Grupo Soma merged with Arezzo&Co in August 2024 to form Azzas 2154, which is backing Farm Rio's global expansion.

A woman wearing a yellow floral Alemais dress87% match

Alemais

$$$Print resortwearSydney, Australia

Hand-drawn tropical prints and joyful resortwear

What changes: Australian, higher price and more embroidery-led craft

A wiman wearing a light pink Pitusa dress74% match

Pitusa

$$Beach cover-upsMiami, United States

Latin-American beach kaftans and cover-ups

What changes: Narrower range, simpler solids-and-stripes over bold prints

Brand facts

Founded
1997
Origin
Rio de Janeiro, Brazil
Made in
Brazil
Price
$$$
Focus
Womenswear
Styles
Minimalist / Contemporary, Y2K, Athleisure / Sportswear

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