Brand profile
Folk
London contemporary label since 2001, known for relaxed menswear and womenswear in textured natural fabrics with understated detailing.
4 brands like Folk like Oliver Spencer, Universal Works, A Kind of Guise →



What to know about Folk
Folk is a London contemporary label founded in 2001 by Glaswegian designer Cathal McAteer, who still leads the business. It makes relaxed menswear and womenswear built around textured fabrics and quiet detailing: soft-collar and Archive shirts, pleated Assembly and barrel-leg trousers, unstructured blazers, chunky knitwear, jersey and caps. Production leans on linen, cotton canvas, corduroy and wool, with corozo buttons and traceable cotton. Folk runs stores on Lamb's Conduit Street and in Soho, plus wholesale at END., Mr Porter, Liberty and Goodhood, and operates the John Lewis sub-brand It's All Good Folk.
Looks from Folk
Shop Folk →Shop Folk
Shop all Folk ↗Available atEND.
If you like Folk
88% matchOliver Spencer
Same soft-tailoring-meets-workwear London vocabulary
What changes: More rooted in actual suiting and Savile Row tailoring language
86% matchUniversal Works
British mid-century workwear cut just as loose and textured
What changes: More utilitarian and lower priced, less design detailing
82% matchA Kind of Guise
Continental take on unstructured blazers and fine knits
What changes: More travel/resort-leaning fabrics and higher price
78% matchMargaret Howell
Purer, quieter British take on natural-fabric staples
What changes: More austere and expensive, less playful colour and detail
Brand facts
- Founded
- 2001
- Origin
- London, United Kingdom
- Price
- $$$
- Focus
- Unisex
- Styles
- Minimalist / Contemporary, Workwear / Heritage



