Brand profile

Howler Bros

Austin-based outdoor apparel brand blending surf and fly-fishing function with vintage Latin American graphics and a laid-back aesthetic.

AustinOrigin
MenswearFocus
Gorpcore / OutdoorStyle
$$Price

18 brands like Howler Bros like Outerknown, Banks Journal, Huckberry →

A man wearing Howler Bros lombok : bone white terry t-shirtHowler Bros — El Monito Surfs Tee | Riviera Blue | Howler BrosHowler Bros — Aperture Tech Strapback | Bahia de Howler : Stone | Howler Bros

What to know about Howler Bros

Built for surf and fly fishing

The core is warm-water sporting kit: snap-front shirts, a reworked guayabera, sun hoodies and board shorts, cut to work on the water or off it.

Technical fabric, thrift-shop look

Quick-drying, sun-protective cloth is paired with vintage Latin American graphics, embroidery and loud prints, so the performance is not obvious.

Shirts are the signature

Snap-front and short-sleeve shirts plus tees anchor the line, sold direct online and through outdoor, surf and fly shops rather than fashion retail.

Known forShirts & overshirtsT-shirts & graphic tees

The pieces that define Howler Bros

Shop Howler Bros →
Howler Bros — H Bar B Snapshirt

H Bar B Snapshirt

The snap-front western shirt in bold prints and tech fabrics is Howler's defining silhouette, worn from the river to the bar.

3 live now · from $67

Explore H Bar B →
Howler Bros — Gaucho Snapshirt

Gaucho Snapshirt

A vintage Latin-inspired print shirt that captures the brand's Central American surf-trip roots.

3 live now · from $84

Explore Gaucho Shirts →
Howler Bros — Deep Set Boardshorts

Deep Set Boardshorts

Quick-drying boardshorts in surrealist tropical prints anchor Howler's surf-and-fish wardrobe.

6 live now · from $44

Explore Boardshorts →

Shop Howler Bros

Shop all Howler Bros ↗
22 discounted35% typical markdown50% deepest markdown1 retailerSee all of today's deals →

Available atManready Mercantile

How Howler Bros fits

Overall fit

true to size

Most shoppers find Howler Bros pieces fit true to size with a relaxed, casual cut suited to outdoor and everyday wear.

Tip: Order your usual size; consider sizing up if you want extra room for layering or a looser surf-inspired drape.

true to sizerelaxed casual fitroomy through the bodycomfortable

Medium confidence · based on 6 sources

By category

CategoryRunsShapeSize advice
Hoodies & sweatshirtstrue to sizerelaxedSun hoodies fit true to size with room to layer; size down if you prefer a closer performance fit.
Shirts & overshirtstrue to sizeregular to relaxedTake your normal size; the snap-front and guayabera shirts have a comfortable, slightly roomy cut rather than a slim one.
Jacketstrue to sizeregularLight outerwear generally runs true to size with enough room for a shirt underneath.

Directional fit consensus summarized from public sources with AI — a starting point, not a guarantee. Confirm with the product's own measurements before buying.

Howler Bros fit questions

Does Howler Bros run big or small?

Howler Bros fits true to size. Order your usual size; consider sizing up if you want extra room for layering or a looser surf-inspired drape. Most shoppers find Howler Bros pieces fit true to size with a relaxed, casual cut suited to outdoor and everyday wear.

How does Howler Bros fit?

Most shoppers find Howler Bros pieces fit true to size with a relaxed, casual cut suited to outdoor and everyday wear. Overall shape: regular, slightly relaxed.

How do Howler Bros hoodies & sweatshirts fit?

Howler Bros hoodies & sweatshirts fits true to size. Sun hoodies fit true to size with room to layer; size down if you prefer a closer performance fit. Shape: relaxed.

How do Howler Bros shirts & overshirts fit?

Howler Bros shirts & overshirts fits true to size. Take your normal size; the snap-front and guayabera shirts have a comfortable, slightly roomy cut rather than a slim one. Shape: regular to relaxed.

How do Howler Bros jackets fit?

Howler Bros jackets fits true to size. Light outerwear generally runs true to size with enough room for a shirt underneath. Shape: regular.

Brand facts

Howler Brothers is an Austin, Texas apparel label founded in 2010 by childhood friends Chase Heard and Andy Stepanian, named for the howler monkeys they encountered on Central American surf trips. The range centers on surf and fly-fishing wear: snap-front shirts, a reworked guayabera, sun hoodies, board shorts, hats and light outerwear. Pieces combine quick-drying, sun-protective fabrics with vintage Latin American graphics, embroidery and bold prints, so they work for fishing or everyday wear. The brand sells direct online and through outdoor, surf and fly shops.

Founded
2010
Origin
Austin, United States
Made in
USA, Central America
Price
$$
Typical prices
Shirts $119–$119 · Caps hats $35–$35 · Swimwear $75–$79
Focus
Menswear
Facts checked
August 2026
Styles
Gorpcore / Outdoor, Workwear / Heritage, Skatewear

Keep exploring