Banks Journal embodies a laid-back coastal aesthetic, seamlessly blending refined silhouettes with casual comfort. Crafted from high-quality materials, their pieces often feature relaxed fits and stylish designs that effortlessly transition from beach days to urban adventures. Each garment showcases a commitment to sustainability, drawing inspiration from nature while offering timeless pieces that appeal to free-spirited individuals seeking both style and functionality.

Brands like General Admission and Saturdays NYC share a similar ethos, focusing on understated sophistication and a relaxed vibe that resonates with those who appreciate artisanal craftsmanship. Roark Revival and Outerknown stand out for their adventurous spirit and dedication to eco-friendly practices, attracting like-minded individuals who value quality and conscious living. Dive into our curated list to discover more brands that echo the essence of Banks Journal and elevate your wardrobe with responsible yet stylish choices.

How We Rank Brands

Every brand in our lists earns a Similarity Score, showing how closely it aligns with the featured label. We evaluate each through four core pillars outside of certain intangible traits:

Style (40–50%): overall aesthetic and silhouette
Fit (20–30%): tailoring, proportion, and ease
Color (10–20%): tone and palette choices
Price (10–20%): accessibility and value

Think a brand feels off on our list below? We’d love your take [share feedback →]

Top Similar Brands

Brand
Similar (%)
Style
Price
Why Similar?
General Admission
Match (%)
Style
$$
Why Similar?
Assembly Label
Match (%)
Style
$$
Why Similar?
Element
Match (%)
Style
$$
Why Similar?
Alex Crane
Match (%)
Style
$$
Why Similar?
Deus Ex Machina
Match (%)
Style
$$
Why Similar?
Vissla
Match (%)
Style
$$
Why Similar?
O'Neill
Match (%)
Style
$$
Why Similar?
Roark Revival
Match (%)
Style
$$-$$$
Why Similar?
Saturdays NYC
Match (%)
Style
$$
Why Similar?
Billabong
Match (%)
Style
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Why Similar?
Price
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General Admission

Size Guide
$$
Med
$$ (Med)
Contemporary
Surf
Origin
Los Angeles, USA
Made in
Unknown
Founded
2015

General Admission, founded by Gavin Dogan and Dooma Fahrenfort in 2015, is a Los Angeles-based brand that creates simple, elegant designs for a more inspired lifestyle. They are obsessed with minimalism and the fine details of their garments, which are made to be worn loose and casual. Their meticulous craftsmanship can be seen extended into their one-of-a-kind handmade home decor items.

Assembly Label

Size Guide
$$
Med
$$ (Med)
Minimalist
Casual
Origin
Sydney, Australia
Made in
Asia
Founded
2011
Assembly Label is renowned for its minimalist, easy-to-wear clothing that exudes relaxed sophistication. The brand emphasizes high-quality materials and clean, simple designs, embodying a sense of coastal living.

Element

Size Guide
$$
Med
$$ (Med)
Sustainable
Skateboarding
Origin
Irvine, USA
Made in
Asia
Founded
1992
Element is a skateboarding-inspired clothing brand that is known for its comfortable and stylish apparel. Their clothing is designed to be both functional and fashionable, with a focus on sustainability and eco-friendliness.

Alex Crane

Size Guide
$$
Med
$$ (Med)
American-made
Casual
Origin
Brooklyn, USA
Made in
USA
Founded
2013
Alex Crane is a clothing brand renowned for its minimalist, thoughtfully designed apparel that blends work and play. The brand emphasizes comfort and versatility, using high-quality, natural materials like linen and cotton for its range of shirts, pants, and accessories.

Deus Ex Machina

Size Guide
$$
Med
$$ (Med)
No items found.
Origin
Sydney, Australia
Made in
Unknown
Founded
2006

DEUS EX MACHINA ("GOD FROM THE MACHINE") launched in Australia’s 2006, with some badass customised motorcycles and a quaint notion that doing something is more fun than just owning something. From there, they've blended surf and motorcycles to create a style unique to them.

$$
Med
$$ (Med)
Sustainable
Surf
Origin
Aliso Viejo, California
Made in
Asia
Founded
2013
Vissla is known for its sustainable and environmentally friendly approach to creating surf-inspired clothing and accessories. The brand's products are made using eco-friendly materials and manufacturing processes, and they are designed to be both stylish and functional for surfers and beachgoers alike.

O'Neill

Size Guide
$$
Med
$$ (Med)
Surf
Casual
Origin
New York City, United States
Made in
Asia
Founded
1880
O'Neill is known for its high-quality and innovative surf and snowboard apparel. Their clothing is designed to withstand extreme weather conditions while still maintaining a stylish and comfortable look.

Roark Revival

Size Guide
$$-$$$
Med-High
$$-$$$ (Med-High)
Contemporary
Surf
Origin
Laguna Beach, United States
Made in
Asia
Founded
2014
Roark Revival is a clothing brand known for its adventurous spirit and travel-inspired designs. Their clothing is made for the modern-day explorer who values functionality, durability, and style.
A women wearing a Saturdays NYC black momo puffer jacket

Saturdays NYC

Size Guide
$$
Med
$$ (Med)
Minimalist
Contemporary
Origin
New York City, USA
Made in
Asia
Founded
2009
Saturdays NYC is a clothing brand known for its laid-back, minimalistic style with a focus on high-quality materials and craftsmanship. Their collections include a range of casual wear, from graphic tees and sweatshirts to swimwear and accessories, all with a distinct urban aesthetic.

Billabong

Size Guide
$$
Med
$$ (Med)
Casual
Surf
Origin
Gold Coast, Australia
Made in
Asia
Founded
1973
Billabong is known for its surf-inspired clothing and accessories. Their collections feature beachy prints, casual cuts, and comfortable fabrics, perfect for a day at the beach or a laid-back lifestyle.

Adam Mar

Size Guide
$$
Med
$$ (Med)
No items found.
Origin
New York, USA
Made in
USA
Founded
2016

Adam Mar is a casual clothing brand that blends West Coast style beach vibes and East Coast design. Design in Montauk, New York this label is sure to come through for all your casual wardrobe needs.

Grayers

Size Guide
$$
Med
$$ (Med)
Classic
Casual
Origin
NYC, United States
Made in
Asia
Founded
2008
Grayers is renowned for reinventing classic British menswear with a modern, American spin. The brand emphasizes quality and comfort, offering a range of wardrobe staples from flannel shirts to chinos, all crafted with meticulous attention to detail.

Outerknown

Size Guide
$$$
High
$$$ (High)
Sustainable
Origin
Culver City, USA
Made in
Global
Founded
2015

Outerknown is known for its sustainable and ethical approach to fashion, producing high-quality menswear using environmentally friendly materials and practices.

Slowtide

Size Guide
$$
Med
$$ (Med)
Beach
Artistic
Origin
Costa Mesa, United States
Made in
Asia
Founded
2015

Slowtide is a clothing brand that is known for its high-quality towels, blankets, and accessories that are designed for surfers, beach-goers, and outdoor enthusiasts. The brand is committed to using sustainable materials and ethical manufacturing practices to create products that are both stylish and eco-friendly.

$$
Med
$$ (Med)
Surf
Origin
USA
Made in
Unknown
Founded
2017

Former is an independently owned and operated clothing brand founded by Craig Anderson, Dane Reynolds, Austyn Gillette and Dylan Rieder. Through harnessing the creativity of some of the most influential surfers of our generation, they've created a brand they not only want ride for, but to wear too.

15 Brands like Banks Journal

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{"pillar":"Banks Journal","rows":[{"name":"General Admission","score":85,"style":"Contemporary","price":"Med","whySimilar":"Both brands emphasize a laid-back style using organic materials, appealing to a similar audience."},{"name":"Assembly Label","score":85,"style":"Minimalist","price":"Med","whySimilar":"Both brands emphasize a relaxed, coastal lifestyle with minimalist designs that focus on comfort and high-quality materials."},{"name":"Element","score":82,"style":"Surf / Skate","price":"Med","whySimilar":"They both embrace a surf culture aesthetic and prioritize sustainability in their designs."},{"name":"Alex Crane","score":82,"style":"Minimalist","price":"Med","whySimilar":"Both brands prioritize comfort and quality with a focus on natural materials, embodying a coastal lifestyle ethos."},{"name":"Deus Ex Machina","score":80,"style":"Surf / Skate","price":"Med","whySimilar":"Both brands share a surf/skate orientation and embrace a relaxed, boxy silhouette."},{"name":"Vissla","score":78,"style":"Surf / Skate","price":"Med","whySimilar":"Both brands are committed to sustainability and eco-friendly practices within the surf culture."},{"name":"O'Neill","score":78,"style":"Surf / Skate","price":"Med","whySimilar":"Both brands cater to surf and skate enthusiasts with relaxed fits and mid-range pricing, emphasizing comfort and casual styles."},{"name":"Roark Revival","score":76,"style":"Contemporary","price":"Med-High","whySimilar":"Both brands are inspired by adventurous lifestyles and focus on relaxed silhouettes."},{"name":"Saturdays NYC","score":75,"style":"Minimalist","price":"Med","whySimilar":"Both brands utilize a neutral color palette and focus on contemporary designs for casual wear."},{"name":"Billabong","score":75,"style":"Surf / Skate","price":"Med","whySimilar":"Both brands have surf and casual styles with mid-range pricing and relaxed fitting clothing."}]}

Done exploring brands like Banks Journal? Head over to our full brand discovery hub or check out other curated guides for more style inspiration.

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