MA.Strum
MA.STRUM is a British technical menswear label founded in 2008 as a project with the Massimo Osti Archive, referencing the designer's work on Stone Island, C.P. Company and Boneville. Co-founder John Sharp later took sole ownership and also acquired Boneville. Collections centre on military-derived outerwear — hooded parkas, overshirts and shell jackets in coated, bonded and dyed technical fabrics — alongside jersey, knitwear and cargo trousers. Utility detailing, arm-badge branding and saturated colourways define the look, and the brand is widely stocked across UK football-casual and premium menswear retailers.
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